Jerome Cardin

Scope of Marketing Communications Planned communications Advertising is a form of planned marketing communications. Key messages are designed to be communicated to the target audience through the most appropriate channels. Unplanned communications Social media, product review, word of mouth are examples of unplanned marketing communications. They are also considered User-generated content (UGC). Modern marketing activities placed a great deal of emphasis in shaping UGC. Target Customer -...

Discussion OverviewEthical and Social Responsibilities of Business Objective Examine the meaning of ethics in business. Discussion Overview This discussion forum explores business ethics and social responsibility. Deliverables Step 1 Choose two (2) of the following ethical dilemmas to discuss and post your thoughts about them. Please bear in mind that it's usually safest to do the "right" thing, but ethics also contains many gray areas, and there's not always a clear decision. Also, for purpose...

Introduction to The Museum Company CaseThe Museum Company is a critical incident that talks about the company’s cash inflow issue. Despite being very good at what it did and having a large backlog of contracts, MC had no positive cash flow at the end of each month. To respond to the issue, the company set-up project management training that, they believed, could potentially help the company’s leaders identify/solve the cash inflow problem. Baseline costs are time-phased budgets us...

The ExpertI need assistance in a timed quiz assignment that must be completed by 1.5 hours strictly with no further delay as this is a timed quiz. Must be familiar with australia taxation basis. Please also make sure you are fully competent and full confidence to know how to do well, so kindly ensure you are really familiar with the tested content below before accepting this timed quiz assignment please. Timed quiz tested content: Franking and business income (15 marks) Income, deduction...

Discuss how Robert should explicitly consider the customer value currently offered by Frank’s All-American BarBeQue. In your discussion, comment on the five value benefits and the perceived costs....

The Concept of GlobalisationUsing relevant course material and wider reading, present a literature review that critically evaluates the key factors currently facing and influencing organisations operating in the global landscape of 2020/ 2021 and in the future? How to potentially address the task / question – a suggestion only! In attempting to answer the question, remember that views of globalisation have changed over many years up to 2020 e.g. Yip 1989, Dicken 2012 & O’Sul...

Case Scenario Selectionthere is no requirement for the assignment pages make sure this is in mla format or apa Please open this document in Word, and respond to each question after the prompt. Make sure to fill out your name, class and section number, and to upload your completed document, with Part 1 and Part 2, to the Final Exam Part 1 and 2 Dropbox. Part 3 is to be completed in eLearn.  Please choose one of the following three case scenarios and answer the questions that follow. M...

Learning OutcomesLearning Outcomes LO 7-1 Define what a service breakdown is.LO 7-2 Apply knowledge of behavioral styles in difficult customer situations.LO 7-3 Recognize different types of difficult customers and effectively deal with them.LO 7-4 Use the emotion-reducing model to help keep difficult situations from escalating.LO 7-5 Explain why customers defect.LO 7-6 Develop effective strategies for working with internal customers.LO 7-7 Identify strategies for preventing customer dissatis...

Questions: Purpose:   In the first assignment, you have the opportunity to see how ethics can play out in a real-world scenario. You will read the case scenario and answers the questions in a narrative format. Use headings for each question. Headings are not the question. You are required to use the course material to support your reasoning and the conclusions made. Outcomes met by completing this project:   Identify ethical issues that arise in domestic and global business enviro...

Essay RequirementsDevelop a strong thesis statement from one of the following topics and write a well-organized argumentative essay, which analyses the literary work under consideration closely and carefully, in order to defend your thesis.  Be sure to make specific references to the work you are discussing throughout your paper. Your essay must be typed and double-spaced.  Please number all pages on the top right-hand corner and include a separate title page containing your name...