TaskIf you need a presentation in addition to that 1000 word report, the presentation should be made about the "monster energy" energy drink company and a new product being "electric scooters". You now need to select an existing brand (you may choose one of the brands from the CWK1 assignment or a brand of your own preference) and develop an idea for a new brand extension e.g. Dove toothpaste. This is partly a creative exercise, but it must...
Questions: Bibliography, Citations Scenario: Imagine you are a high powered international business consultant who has been retained by a major multinational corporation. (You can decide the product or business profile of this company) This corporation is thinking about expanding internationally and requires your expertise and advice about which market to choose for its expansion. Your mission is to research and recommend the best export...
Key Tasks for the ReportsThe goal of these reports is for you to demonstrate an understanding of the practical application of principles, concepts and theories of consumer behaviour by reviewing an article that references actual marketing practice. • For Individual Report #1, select only one article from the Session One folder located in “Assessments”. For the article selected, prepare a brief report that addresses the follow...
Infographic PosterAn infographic poster covering one single Powerpoint slide, with audio narration of no more than five minutes (submitted electronically – no hard copy required). A Market Plan Business Report with a 2,000 word limit (+10%: please refer to the university regulations regarding word count, which are on pages 7 & 8 of this document). Infographic Poster (Individual Work, 30% of module weighting): You are required to...
Literature Review - Internet marketingQuestions: Note: This reference paper is Issued for guidance purposes only. Students need to follow the guidelines provided in the Module Study Guide, Assessment and Marking Criteria and use their research and presentation skills.What should be your topic? Is Internet Marketing a viable Promotional Tool? (A case study of “Chosen Company”) Which Company / Brand you should select? You must sele...
IndustryThe retail industry of Canada is mainly engaged in the sales of consumer products and services through various stores that are in the country. The large retail organizations in the country also operate the warehouse facilities and they also have manufacturing facilities for the production of private label products. The sales of retail industry of Canada amount to around 606 billion Canadian Dollars in the year 2020 which was lower th...
Stakeholders Impact: Justice and Individual Rights Investors Solar is reported to conserve utilities money in a variety of areas, notably decreasing the concentration of electricity they should create or purchase from conventional energy sources, minimizing the requirements for big capital investments, and improving system resilience. Furthermore, whenever it approaches to a substantial amount of investment, it's a different narrative. Despite ...
Task:1. You are required to write a 2000-word Initial Report on the Naturally cold Case Study. 2. You are required to structure your Initial Report in two parts. Part 1 where you will examine and explain the nature of the employment relationship at Naturally cold (500). Part 2 where you will examine and explain identify and explain the main employment relations problems at Naturally cold (1500 words). 3. Your report must make use of rele...
Abstract This assignment is based upon Case Study 4 in the core text: âUber: Competing as Market Leader in the US versus Being a Distant Second in Chinaâ (pls. see case study attached). Read the case and answer the following question: Using the Flower of Service, the Wheel of Loyalty, and market positioning (STP) suggest how Uber might adapt further to improve its market share in China. Learnin...
Question: Purpose of the AssessmentAn analysis and evaluation of an SME's global marketing strategy. 1.Evaluate and apply models of environmental analysis and in particular cultural analysis 2.Evaluate and apply appropriate global marketing strategies 3.Formulate and evaluate plans for the implementation of global marketing strategies. Learning Outcomes: Skills and Attributes tested in this assignment: 1. Gather, ...
Question(i) For general instructions about assignments, please see Section 3 of the Course Outline, especially Section 3.3 on file formats. (ii) This document has been created only for internal use at Memorial University. This pdf file is not to be forwarded to anyone not currently registered in Business 2400. Any transmission of the solutions to this assignment to a third party constitutes academic dishonesty. An electronics shop is about...
Task Analysis of a Corporate Social Responsibility Program For this final paper, choose a corporation that has a corporate social responsibility program. Most large, national companies have such programs, e.g., Hershey, Pepsi, Cisco, Blue Cross, Target, just to name a few. Once you have identified a company with a good program, you will do a situation analysis of the company. This overall analysis should include history, number of employees/lo...
InstructionsGlobal Market Video Presentation [WLO: 4] [CLO: 5] Read Week 4 Lecture Chapter 8 of the course text, Principles of Marketing As you are likely aware, your internship brand doesn’t just do business in the United States. So in this interactive activity, we’re going to research their past global activity. But rather than writing about it, we’re going to talk about it—by creating a video presentation. To complete ...
Report Organisation Structure:  You must organise your report with the following sections:  ⢠Cover Page ⢠Executive Summary ⢠Content Page ⢠Introduction ⢠Analysis (Using 1 module/topic you've learnt) ⢠Conclusion/Recommendation ⢠Bibliography &Acir...
Part 1: Critical Evaluation and Recommendations of Marketing StrategyBased on your choice, (i) critically evaluate the associated marketing strategy of the brand in relation to its business performance in the specified sector, and then(ii) propose marketing objective(s) and recommendations of marketing strategy to the brand.Your research of the brandâs marketing strategy resulting in its business performance should be as clo...