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  • Course Code: MKT600
  • Course Title: Marketing
  • Referencing Styles : APA

Objectives 1. Discuss the value propositions, core brand values and buyer behaviour of your chosen organisation; Analyse the micro-environment (the company, suppliers, intermediaries, relevant publics, customers and competitors 2. Analyse the macro environment, that is, demographic, economic, natural, political, technological and cultural (DENPTC) forces to demonstrate their impacts on your chosen organisation's strategies/capabilities...

  • Course Code: MARK6305
  • Course Title: value-based marketing
  • Referencing Styles : APA

Tasks:Instructions Below is the industry Analysis done on the Ice Cream company Ben and Jerry. Read and Analyze this analysis then do research on the company and write an (Executive Summary, Company Background, and Environmental Analysis on this company based on all research and information gathered. Industry Overview & Future of the IndustryThe ice cream industry is a submarket of the food and beverage industry. There has also emerged...

  • Course Code: MKT42O1
  • Course Title: international marketing
  • Referencing Styles : Open

Assessment Submission InstructionsAssessment Submission Instructionsi) Assignment should be submitted by electronically through Turnitin ii) Academic dishonesty of any kind is strictly prohibitediii) assignments should be submitted by its due date as scheduled by the Course Instructor   Course Learning Outcomes Assessed1. Demonstrate a broad based knowledge of the economic, social, cultural, political, legal & reg...

  • Course Code: ORG6800
  • Course Title: organization development
  • Referencing Styles : APA

Unit LessonUnit LessonOrganizational DiagnosisDuring this unit, we will focus on the diagnosis process and how it can assist the organization in determining the gaps that exist between the current and desired performance areas. The diagnosis phase also helps the organization see how its goals can be achieved by making changes within the organization (Rothwell, Stopper, & Myers, 2017). There are nine steps in the diagnostic process. These s...

  • Course Code: NZB502
  • Course Title: business environments
  • Referencing Styles : APA

Assessment DescriptionAssessment Description:In this assignment, you must select a New Zealand organisation as your business entity. You must conduct a research on the selected New Zealand organisation. The research information may be related to its environmental analysis (internal and external environment) and the influence of bi-cultural partnership on business activities. You should use a secondary data (getting information from website, in...

  • Course Code: MKT2090
  • Course Title: direct and database marketing
  • Referencing Styles : APA

QuestionsAssignment 5: Goals and Objectives and Locating Key InfluencersPrepared for Direct Marketing The purpose of this assignment is to find appropriate key influencers for your brand and to set goals and objectives for your Twitter Account.  Please complete this assignment individually. As part of this assignment you are required to do the following using the provided template: â€&ce...

  • Course Code: MBA645
  • Course Title: Portfolio Management
  • Referencing Styles : APA

Digital Marketing MethodsIn Milestone One, you analyzed the brand implications of reopening the park, and you have delivered the analysis report in the form of a presentation. In your role as regional marketing director of one of the theme parks in the southeastern United States, you have been tasked by your CMO with designing a marketing plan to address the marketing and branding needs of reopening the park. You will create a customizable strat...

  • Course Code: MKG203
  • Course Title: digital marketing communications
  • Referencing Styles : APA

a)Define digital marketing communications (DMC) and its role in marketing strategy.b)Demonstrate an understanding of the DMC environment and apply it to marketing planning.c)Identify the DMC mix and its application in marketing management and planning. You are required to create a professional online blog (using blog software of your choice e.g., , , etc.,). You are requir...

  • Course Code: MARK2150
  • Course Title: personal selling
  • Referencing Styles : Vancouver

Questions:What actions/plans are necessary to service and maintain the account over the long term company. What is the history of financial organization? It has been said that successful selling is 90% preparation and 10% presentation. Planned presentations tailored to the needs of the client enjoy a much higher success rate than unprepared and/or canned presentations. As a salesperson, you are required to know detailed information a...

  • Course Code: BU7402
  • Course Title: marketing across boundaries
  • Referencing Styles : APA

1.Appreciate and evaluate the relevance of the marketing concept to organisations both from academic and practical points of view.            2.Understand and critically evaluate the impact of the marketing environment and different stakeholders on marketing decisions.  You are required to select one model associated with the situation analysis on which to b...

  • Course Code: MK7040
  • Course Title: Marketing in a Digital Age and Corporate Social Responsibility
  • Referencing Styles : Harvard

Business Opportunity and Capture StrategyWhole Foods and write a report that reflects on and answers the following questions. Your answers should be supported by evidence from the data you collect through your research. Your answers should also show how you analysed the data you collected using the marketing theories and concepts, and corporate social responsibility concepts you are learning in this module. 1. What was the business opport...

  • Course Code: MKTG 465
  • Course Title: marketing research
  • Referencing Styles : APA

AssignmentAssignment:  Each student will write an original CRM marketing article and post it on their profile on LinkedIn. This is an individual assignment. Students will need a LinkedIn Profile to complete this task, if they don’t have one, they will need to set one up on their own prior to completing this assignment. Research articles on CRM and identify a CRM marketing trend that you want to be the basis of your article: &b...

  • Course Code: INTM10CL
  • Course Title: global financial markets
  • Referencing Styles : APA

Background research on Axiata Group Bhd and Norway’s Telenor Group mergerThe attached articles are related to the Merger of Axiata Group Bhd. and Norway’s Telenor Group.   Base on the attached articles and any other related news/articles, you are to perform the following list of analysis and write up your finding in a report format. Report Structure and Question Executive Summary Introduction  1. Conduct in-dep...

  • Course Code: MGMT1101
  • Course Title: introduction to management
  • Referencing Styles : APA

Trait TheoryTrait Theory (18 marks)1. Identify THREE leadership traits from the Trait Theory you feel you do OR do not possess. E.g. you may identify three that you do possess, or three that you do not possess, or one you possess and two you do not possess, etc. It is up to you. Be sure to justify your responses. Provide specific examples from your life for each trait you identify. (9 marks – 3 for each trait)2. Identify TWO traits or ch...

  • Course Code: MARK101
  • Course Title: principles of marketing
  • Referencing Styles : APA

About The AssessmentThis assignment is an introduction to the business world   The assessment is designed to give capable students an opportunity to learn and to demonstrate their learning, in short, a chance to shine. Thousands of students on previous courses successfully (and often brilliantly!) completed the assignment.  We make our assignments as real as we can without actually inserting you in the firm. Furthermore...

  • Course Code: cmns223
  • Course Title: Advertising as Social Communication
  • Referencing Styles : Open

Assignment 2 DetailsThis assignment is a one minute recorded presentation that functions as a "pitch" for a new advertisement, in addition to a 1000 word written report that provides a theoretical justification for that new advertisement. You must select a brand, product, service, company, charity, politician, political party or anything that would be advertised, and use this as the focus of your new proposed advertisement. This could be the s...

  • Course Code: MKT101A
  • Course Title: marketing fundamentals
  • Referencing Styles : APA

Question: Learning Outcomes  a)Describe the marketing conceptb)Outline and apply the elements of the marketing process.c)Identify and explain the macro and micro environmental factors impacting the marketing of a business or industry.d)Demonstrate an ability to incorporate new trends to solve marketing problems and apply communication skills. Instructions: 1.Select a Business. Choose a small or medium sized existing business as a clien...

  • Course Code: TU315
  • Course Title: technology and innovation management
  • Referencing Styles : Harvard

Identification and Description of Product/Service AreaYou have been appointed as Innovation Manager of Intersnack/Largo Foods/Tayto to develop an outline, sustainable, innovation strategy report for one of the product/service areas in its organisation. The company is known by several corporate and brand names: Intersnack Ireland/Largo Foods/Tayto Snacks/Tayto Park, etc. The assets of the organisation have a complex ownership structure that...

  • Course Code: MAR0212
  • Course Title: marketing communications in the digital age
  • Referencing Styles : Harvard

Question: Learning outcomes Demonstrate the following knowledge and understanding Traditional and new digital marketing communications disciplines and the manner in which these are deployed, dependent on the brand and the target audiences. Demonstrate the following skills and abilities Newer methods of marketing/communications and develop an integrated marketing communications plan utilising digital methods. What am I required to do i...

  • Course Code: ADMN233
  • Course Title: writing in organizations
  • Referencing Styles : Not Selected

What Is a Press Release?This reading is adapted from the open educational textbook “Elements of Political Communication” (2018) by Wikibooks, Substantial revisions and additions were made by Glen Farrelly (2020). Written permission of Glen Farrelly is required for distribution of this reading outside of Athabasca University. A press release...

  • Course Code: MGMT1101
  • Course Title: sustainable enterprise and innovation
  • Referencing Styles : APA

Learning OutcomesAssignment OverviewLearners will research and analyse an organization of their choice and is designed for you to apply the concepts learned in the course (modules 1-4), and involves the application of: Management and organizations. Environmental constraints on management (PESTEL). Planning and strategic management. Learning Outcomes Identify key functions and skills required of management within an organ...

  • Course Code: MKT2031
  • Course Title: issues in small business and entrepreneurship
  • Referencing Styles : APA

The Safety Levels of Self-Driving CarsAccording to the National Safety Council, an estimated 38,300 people were killed and another 4.4 million were injured as a result of accidents on U.S. roads in 2015. The vast majority of fatal accidents are due to human error, so self-driving vehicles have the potential to save a lot of lives. Indeed, one study estimated that widespread adoption of self-driving vehicles by the year 2030 could eliminate 90 ...

  • Course Code: BUS203
  • Course Title: Principles of Marketing
  • Referencing Styles : APA

Questions: Market Segmentation and Targeting (20 pts) What problem does your product or service solve?   Describe the total market for your solution: Who are potential customers?   What are the key segments within this market?   Identify and briefly describe 1–3 segments that this company serves.   Which segment does this marketing plan focus on, and why? Why do you believe this segment will offer growth and ...

  • Course Code: MKTG309
  • Course Title: international marketing
  • Referencing Styles : APA

TasksInstructions: Learning Outcome(s) Assessed Learning Outcome One: Critically evaluate global market environments and opportunities.Learning Outcome Two: Critically evaluate market entry strategies and strategic marketing decisions for international markets. Required: You are to choose an existing New Zealand organisation and focus on one product line/type or service. Choose an organisation with minimal international presence.  ...

  • Course Code: MKT100
  • Course Title: Introduction to Marketing
  • Referencing Styles : APA

What is PreventInfect’s quality added compared to no treatment?Over a decade ago The New England Journal of Medicine proposed that all articles published on new therapies should close with a cost/benefit analysis comparing its benefits and costs against the best selling alternative therapy. This initiative was squashed by the pharmaceutical industry that also used lobbying to prevent the Federal Drug Administration from requiring pe...

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