Answering ALL Types of Marketing Queries : Page - 6

Course Code   :  CRKC7002

Course Title   :  Marketing Management

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TasK: For the formative assessment, we shall be looking for your ability to apply what we have covered so far, and your skills in writing an academic paper.You first need to choose an organisation whose marketing you will study. It can be almost any kind of entity: your own company, a local private firm, a Non-Governmental Organisation (NGO), a Not for Profit Organisation (NPO), an educational institution or even a major corporation. It would ho...

Course Code   :  MGMT1201

Course Title   :  business communication

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The Seven Goals for Delivering Negative NewsThe purpose of this assignment is to write a negative message. Communicating unfavourable news doesn’t have to result in bad feelings. Strategic negative messages are unique in their special attention to content, structure, context and tone. There are seven goals to keep in mind when delivering negative news, in person or in written form: Be clear and concise in order to not require additio...

Course Code   :  BK005

Course Title   :  success strategies for international marketing

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Task Aim To demonstrate an understanding of the international marketing environment by identifying the critical areas of difference, using basic tools of environmental analysis, while appreciating the importance of international marketing to the world economy. Purpose This assessment is designed to examine your knowledge of domestic and international marketing environments, identification and evaluation of marketing opportunities, appr...

Course Code   :  B8518001

Course Title   :  foundations of entrepreneurship

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Description of the Main Opportunity(s)This assignment should be no more than three pages total (single-spaced, 11-point font). As with the case assignments, you are encouraged to access outside industry or market reports, competitors’ web pages, or other information to inform your feasibility. 1) View your choice of one of the Shark Tank entrepreneur presentations: 2) Describe the main opportunity(s) involved in your selected pitch. H...

The development of established or traditional marketing theories, developed within the context of larger, more bureaucratic enterprises, has guided management practice within those enterprises over several decades. This module challenges the relevance of established marketing models in an entrepreneurial context and seeks to examine the tensions that exist at the interface between the two paradigms. It examines whether a basis for developing...

Course Code   :  BK005

Course Title   :  success strategies for international marketing

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AimAim To demonstrate an understanding of the international marketing environment by identifying the critical areas of difference, using basic tools of environmental analysis, while appreciating the importance of international marketing to the world economy. Learning Outcomes This assessment relates to the following learning outcomes: LO1:  Understand the international marketing environment: students should be able to identify the cri...

Course Code   :  OUBS009

Course Title   :  marketing management

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Q1. Business OrientationsThis assignment has been designed to allow students the opportunity to explore the underlying importance and application of marketing concepts, and to develop key academic skills. It is proposed that the concept of marketing orientation has a number of components namely: Customer orientation: understanding customers well enough continuously to create superior value for them; Competitor orientation: awareness of&nb...

Course Code   :  MARK303

Course Title   :  Strategic Marketing Management

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Questions:     Attitude toward brand O: 1 = negative, 9 = positive purchase intention of brand O: 1 = very strong,  9 = very low Gender : 1 = male, 2 = female Attitude toward brand O: 1 = negative, 9 = positive Pearson Correlation 1 -.338** .174* Sig. (2-tailed)   .000 .013 N 202 202 202 purchase intention of brand ...

Course Code   :  CEMK1150

Course Title   :  marketing

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Overview of the AssignmentSuccessful companies operating in international markets must have a clear understanding of who their customers are and the factors that make that market unique. It is key for an entrepreneur and/or international marketer to understand customer segmentation and target marketing. This individual assignment provides each learner with the opportunity to practice applying two frameworks that are instrumental in ...

Question: Late projects will be subject to a late penalty of 30% per day to a maximum of one day, after which projects will not be accepted. Include a cover page with the full names of all contributing group members. Only one submission per group is required. Attached is Marketing case study for a (fictitious) new martial arts gym starting up in London, ON. Projects will be graded based on completeness of answers and overall clarity and profe...

ObjectivesTopic: The influence of online customer reviews on willingness to accept compensation in e-commerce (further research will focus on UK student’s point of view) Research Method: Qualitative Objectives: must be 4-6 different objectives relevant with the scope of the research topic. References: must include at least 65 references (just literature references must be at least 50) Referencing style: must be Harvard r...

Course Code   :  MAC428

Course Title   :  integrated marketing communications

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Analysis of Communication Mix for a Core ProductYour Task Scenario‘Marketing communications (marcom) represents the collection of all elements in a company’s marketing mix that facilitates exchange by establishing shared meaning with its customers. Promotion is just one element of the marketing mix, but it’s advertising, sales promotions, public relations, sponsoring, direct marketing, personal selling, field marketingand soc...

Course Code   :  MKTG309

Course Title   :  international marketing

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Task 1. Icebreaker’s top tips for Kiwi businesses looking to enter new overseas market;  a. Clearly define your point of difference   b. Have a clear vision about going global   c. Keep control of your brand and get close to your customers   d. Locals are best in new overseas markets   e. Balance what should be centrally and locally run   f. Have the ability to scale quickly and accommodate growth ...

Marketing Plan (100 Marks)Introduction The Final Project has been designed to help you integrate and apply the marketing concepts you have learned in the course. The Marketing Plan is a comprehensive project that provides you with an opportunity to review and apply the marketing concepts. Terminology, and approaches you learned in this course. In the Marketing Plan, you will develop a plan for one consumer product in an existing and establis...

Course Code   :  FBLU051

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Questions: Question 1: Investigate the different categories and dimensions of events within the events sector. Question 2: Explore the management skills required to work within the events environment and successfully deal with stakeholders Question 3: Explain the measures required to manage a secure and safe events environment for staff and guests. The senior management team (SMT) of a 5 star hotel in Bournemouth decided to diversify the...