Answering ALL Types of Marketing Queries : Page - 40

Identification of Unethical PracticesCoursework 1: Individual Report 1 (50%): Ethics/Sustainability in Relation to the Supply Chain 1.Decide on a physical product. 2.A summary (and map) of the key stages, processes, and organisations involved in sourcing, producing, distributing and retailing the product. 3.Explain and provide examples of two unethical practices you have identified. 4.Discuss the current (or potential) social or environm...

Overview of IMO and its Target AudienceTutorial Content: To demonstrate to the class the effectiveness of marketing campaigns done through your chosen social media platform (Which is IMO )   1. (A) Brief description of the chosen social media platform (IMO), focusing on the description of the main target audience and uniqueness of this platform Vs. major competitors.   (B)  Present one marketing campaigns, descr...

Ref style  :  MLA

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Building on your Brand Analysis Midterm Report, you will now identify solutions for your brand. Your task is to consider and apply what you’ve learned from the main text, the additional readings, and our discussions to address the issues facing the brand and answer the following question: What does the brand (Diesel Clothing) need to do to turn things around? Your report should contain the following 3 components: A revised condensed version...

Learning Outcomes Assessed: 1. Evaluate the evolution of online marketing, making references to lessons from traditional marketing theory. 2. Analyze and assess the differences of digital marketing and traditional marketing. 3. Conduct an analysis on the benefits that digital marketing has for the organization that you have chosen.  Content of the report: 1. An Executive Summary of no more than a page of A4 size paper summarizing the backgr...

Video Production and Market Entry StrategyYou are required to produce a video which outlines and justifies your proposed market entry strategy. Please use the same organisation, and the same home and destination markets, that you have used in assessed component one (your poster). Your video should be concise, but your choice of strategy should be justified and substantiated by underpinning theory and consideration of the commercial and custome...

Overview of the ProjectOverview of the Project Provide a couple of paragraphs that outline the main reasons for undertaking the project. What is the project all about? Give a little background to the issue or problem which you are addressing, why you have chosen this project. This is where you make it clear what you will be doing as well as what you will not be doing.  What are the boundaries? On successful completion of this module y...

Project OverviewProject Title: “UK Low Cost Carriers: A comparative and critical study of what and how UK Low Cost Carriers competitors are using Digital Marking to secure market share.” Organisation: UCLAN Provide a couple of paragraphs that outline the main reasons for undertaking the project. What is the project all about? Give a little background to the issue or problem which you are addressing, why you have chosen this pro...

Course Code   :  MKT 3210

Course Title   :  Marketing Strategy and Plan

Ref style  :  APA

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1. Research Design for Increasing University Retention RatePart 1: 1. Assume that you are marketing manager of a university. The university wants you to research how to increase the retention rate of the students. Which research design (exploratory, descriptive, and causal) would fit this research situation the best? Defend your position. 2. Assume that you are marketing manager of a cosmetics corporation whose sales have declined by 10% last ...

External PESTLE AnalysisDemonstrate an ability to make sense of marketing and customer facing activity Demonstrate an ability to understand and explain marketing processes Demonstrate an ability to understand and use conceptual models and theoretical insights to analyse, evaluate, explain and comment on marketing activities Write a report which evaluates the University of Wolverhampton’s marketing activities and approach. Your report...

STP Marketing Planning ProcessThis assignment assesses your secondary research skills and your ability to follow the rules of academic writing. The topic is the 4Ps (product, price, place and promotion), which is also called the “marketing mix”. You need to compare and contrast how effective the application of the 4Ps is for one pair of brands (NOT ALL OF THEM) from the list below. Analyse the effectiveness of the marketing mix fo...

Learning Outcomes AssessedLearning Outcomes Assessed: LO1: Outline how digital marketing can be used in a specific communications strategy. Assessment Brief: Working individually, review the digital marketing examples that you have collectively included in assignment 1, and explain how they contribute to the communications strategy for the respective organisations, as part of the promotional aspect of the marketing mix. You may wish to ra...

Course Code   :  MAR002-2

Course Title   :  marketing planing

Ref style  :  Not Selected

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BackgroundNestle quick selling philosophy, which begins in Spain this week, could be an open entryway for the brand to profit by the seizure and avoid twists later on and grant associations to sell their things without the effect of retailers. If viable, various brands could make a move appropriately, as the solace of a pandemic could fabricate customer commitment and help them with holding those customers later on after Pandemic circumstance,...

Knowledge and Skills Outcomes1. Knowledge outcome You will be able to develop your understanding of consumer behaviour in marketing and how this contributes to organisational success 2. Intellectual /transferrable skills outcome You will be able to consider a complex consumer behaviour issue and propose feasible alternative options for consideration. Here’s what you have to do: 1 Choose a current consumer insight topic (see sugge...

Retail Shopping ModelsRetail shopping models had long been considered binary—either e-commerce or brick and mortar. In practice, the industry involved a long spectrum with pure e-commerce on one end and pure brick and mortar on the other end. In between, many different models were emerging, like ordering online and picking up in-store (Walmart’s Grocery Pickup), shopping in-store and ordering online (Warby Parker and Bonobos made t...

Tesco's Early DaysA history of Tesco: The rise of Britain's biggest supermarket Tesco started life in 1919 when Jack Cohen started selling surplus groceries from a stall in the East End of London. Mr Cohen made a profit of £1 from sales of £4 on his first day. The Tesco brand first appeared five years later in 1924 when he bought a shipment of tea from a Mr T. E Stockwell. The initials and letters were combined to form Tes-co and...