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AM6202 Research Methodology

13 Pages / 3,062 Words Published On: 03-01-2020
Question:

Define the Management question;

Define the Research question(s);

Give (at least) 2(two) objectives.

1.Complete a literature search and write 5(five) annotations (less than half a page each). Be aware that you will need to add a small literature review into your final proposal (assignment 2) so keep track of other reference material that you find while you are doing your searches.

2.Analyse;

  • Data Mining,
  • Surveys,
  • Quantitative Rating Scales.

3.Examine each of them for possible use in solving your research question. Use examples within your answers.

Provide an overview of

  • Questionnaires
  • Focus Groups
  • Qualitative rating scales

Explain how they may (or may not) be used in your research proposal;

  • Explain coding.  Provide examples.

Discuss Primary and Secondary data and their use in research.  Include at least 3 examples of each.

  • Primary Data
  • Secondary Data

Research design should have research ethics approval, therefore, an ethics form should be completed. Summarize the meaning of ethics and include a comment whether your research should, or should not, need ethics approval.

Describe Sampling, and then relate your answers to validity; representativeness; reliability.

  • Sampling
  • Validity
  • Representativeness
  • Reliability
 
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Total 13 pages

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