Questions:
1.Identify and Discuss the main Issues in the Case of 3M1 Company.
2.Actions and Decision taken by 3M1 Company to mitigate these Issues.
3M1 Company is accompanied by complex set of activities in which various functions are performed to achieve certain goals and objectives. This report has reflected the key understanding on the particular case and how proper business decision could be taken to make the business effective. In this case study, two questions have been answered after evaluating the complete case of the business. This case study has put emphasis upon the innovation, creation and divergent thinking and hiring female employees in business process to reduce the hazardous complexity of the business. This case has shown the various problems and innovation styles which company has faced due to less effectiveness of the use of social media.
In this case study, problems faced by 3M1 company while implementing innovation has been discussed. Some of the problems in this case have been discussed as below.
Change in business policies and frameworks
This case has reflected the problems faced by a 3M1 Company while changing its business policies, structure and implementing innovative technologies in business. It is considered that if 3M1 Company changes its policies and its culture every time on the basis of demands and needs of the clients then it will not only destruct the value chain activities but also increase the overall cost of the production.
Increased overall cost of the business
The main objective of the 3M1 Company is to reduce the overall cost of the production and develop product differentiation strategy in its business. This level of analysis will help researchers to understand all the key problem of 3M1 Company while installing innovative and creative technologies in its business.
Implementing innovation and creation in business
This case is based on the use of innovation and creative business functioning in value chain activities of 3M1 Company. It has put emphasis upon how business could reduce the hazardous business functioning to create safe and effective working environment. However, money invested in its research and development department has not been showing the results as per the desired outcomes. Company has also faced technical errors and loss of the business due to non-effective business functioning. It will not only increase the overall cost of the product but also damage the brand image of company on domestic and international level. In addition to this, data process system adopted through the cyber computing enterprises resources planning in 3M1 Company will also be costly for the 3M1 Company.
Key Problems Faced by 3M1 Company
Gender discrimination in business process of 3M1 Company
It is evaluated that 3M1 Company has followed gender equity polices and rules in its business functioning. However, more focus has been made on hiring experts in innovative process to increase the overall efficiency. With the newly adopted innovative technologies and new business structure, company has faced several hazardous problems in its business which put negative impact on the employees and their health’s.
Social media development
This company has been running its business since last 1000 years and providing best quality of goods and services by maintaining effective employees oriented culture program. This company has invested more than $ 1 billion in research and development department to create core competency after adopting innovative and creative business. However, company has faced in problems in marketing its business and failed to adopt social media portals such as Facebook, Twitter and Google image section to promote its business.
Post industrialism and service work service economy
It is evaluated that Post industrialism focus on the era where services sectors organization generates more wealth than manufacturing sectors organization. 3M1 company has adopted advanced cyber computing system in its business to increase the overall productivity. In addition to this, company has also created new market by offering advanced services in market by adopting newly developed innovative and creative technologies in its business (Harris, 2006).
Following Social determinism
3M1 has also followed the Social determinism theory which has shown that determine the individual behavior to customize productive and quality of the products. Company focuses on adopting innovative technologies and system in its business and increases its overall turnover by following two leading strategy such as cost leadership and product differentiation strategy. This Social determinism will increase the overall productivity and efficiency of business.
Technology, organization and strategic choice
It is evaluated that with the changes in business structure and increasing needs of the clients adopted technologies have shown the shortcoming of company’s offering in market. It will not only result to loss of invested capital in its research and development department but also destruct the brand image of company. In addition to this, linkage and networking established by company in its business has also been changed by its board of directors by entering into strategic alliance with ICTs knowledge and organizations. (Anton, 2015).
Gender and Technology
Gender equity is the most required in the business success. However, gender equity policies and regulation has been followed by organization but penalties and zero tolerance policies need to be followed in business to increase the overall productivity of the business. Nonetheless, 3M1 has to change its focus on gender equality to hiring experts in innovative and technologies field. Company has stuck in the issues of establish harmonization between gender equality policies and hiring experts for the betterment of organization.
Evaluation of 3M1 Company's Strategy
End User Innovation
These end users are the real clients for the organization. Company has faced issue of increased cost due to increased level of cost while implementing the new technologies. However, enabling the process in 3M1 Company is based on the developed innovation. Company while adopting new innovation has changed the complete set of structure and policies to guide innovation strategies and activities. However, due to the failure of the employees working in 3M1 Company with the advanced technologies, products of the company had to go through the break through stage. In addition to this, gateways and funnel which is used to extract the innovation and creative technologies in market has also facing various issues (Stake, 2013).
Technology, organization and strategic choice
Strategic choice of the organization is related to hiring right amount of leaders in business process. leaders working in 3M1 Company may also be the concern for the business failure. It is evaluated that all the employees in 3M1 Company are accustomed to act as per the directions and instructions of the leaders. If these leaders fail to instruct employees in determined approach then it may destruct the outcomes of the business. If company continues with this strategy then each and every failure of the strategic plan of business will increase the overall production cost and company would fail in achieving the cost leadership strategy in market.
Knowledge & learning – innovation
It is evaluated that learning and knowledge creating program is less effective. The main problem of company is related to acceptance of mistake and encouragement of risk in business. This Knowledge & learning – innovation program will not only increase the chances of business destruction but also put negative impact on the brand image of company. However, company should increase its internal control system and invest more money in its research and development department (Stake, 2013).
Following strategic alliance and strategic choice
This issue of the business is related to entering into strategic alliance with other organizations to develop effective and innovative technologies in its business. It is evaluated that company instead of paying consideration amount to other companies for creating strategic alliance should invest its capital in its research and development department. However, company needs to strong its hiring and hires expert’s employees in its research and development for the development of effective employees. Linkage and networking of 3M1 Company is also less effective which has increased its overall cost of the production cost. If this strategic alliance is managed in effective manner then it will increase the overall productivity and efficiency of business. (Casadesus?Masanell and Zhu, 2013).
Strategic and Management Actions to Mitigate the Issues and Problems Faced by 3M1 Company
Feminism in business
This increased policies and strict rules of the government have focused on increasing the feminism in business. These policies will completely put negative impacts on the hiring of experts employees, developing effective technologies in business and adopting effective managerial program in 3M1 Company.
Therefore, after evaluating the whole case of this company, it could be inferred that company has faced various problems such as implementing innovation technologies, hurdles in entering into strategic alliance with other 3M1 Company and hiring female’s employees. Nonetheless, changing the business policies and structure of business is very crucial for the business.
2.There are various strategic and management level actions which could be undertaken by 3M1 Company to mitigate issues and problems faced by 3M1 Company.
Change in the business policies
If 3M1 Company wants to reduce the complex issues of the Feminism in business then it needs to implement strategic plans as per sex equality acts of the government then it could surely increase the overall productivity of the 3M1 Company. Company by using effective strategic tools could easily identify the problems and shortcoming in feminism in business. For instance, PESTLE analysis will help 3M1 Company to identify the possible threats and customized its products as per the demand and needs of the clients in market (Casadesus?Masanell and Zhu, 2013).
Making business more decentralized to reduce the complexity of business
It is evaluated that if decisions are taken by the employees and concerned department then it will surely increase decrease the problems and issues associated with the particular process. For instance, if adopted technologies are not adapted by employees in their process then management department should leave the decision to adopt those technologies on the employees of 3M1 Company. If contrast decision is taken by management department then it will increase the employee’s turnover of company.
Social innovation
Company should adopt proper standards promotional program for its business. For instance, company has focused on using Facebook and Google image section. However, company should focus on using cyber computing system in business (Stake, 2013).
Customized business policies and structure of the business
It is evaluated that if company is adopting new level of technologies and creative business functioning then it has to customize its business policies and structure of the business for the betterment of 3M1 Company. For instance, business process of 3M1 Company does not allow the parallel routes through their system so that innovations can come from close market interactions or from deep technology research in their labs or from various forms of collaboration, or from serendipitous discovery by their staff (Ganter and Hecker, 2014).
Adopting the cyber computing enterprises resources planning by entering into strategic alliance with the ITC
It is evaluated that if proper level of cyber computing enterprises resources planning is adopted by 3M1 Company by entering into strategic alliance with the ITC then it will support the newly developed technologies in 3M1 Company. This company has been facing several issues such as installation of the proper technologies and following proper valuing methods in business. It is considered that these cyber computing enterprises resources planning will increase the communication among the stakeholders. It will increase the overall productivity and efficiency of business (Boons, et al., 2013).
Adopting proper leadership program
It is evaluated that if company fails to adopt proper level of leadership in business. However, leadership program is not managed in effective manner then it will destruct the employees working program and reduce the overall productivity of 3M1 Company. For instance, autocratic leadership style should be followed by leaders when new changes are implemented in 3M1 Company (Casadesus?Masanell and Zhu, 2013).
Building an innovative 3M1 Company
It is evaluated that company follows the program which is “learning from the mistakes”. It is observed that company needs to hire expert’s employees and women in its research and development department to build the new technologies and innovative program in the business. As per the research, it is evaluated that women are more advanced to identity the innovative business process as compared to male employees. Existing business functioning of company is not that strong and it also follows rigid bureaucratic procedures to in its value chain activities which less promotes women employees. It is evaluated that company needs to re-engineer its business process to reduce the cumbersome process of business and increase the women employee’s numbers. In addition to this, strategic alliance will help company to launch its new innovative technologies and implement creative business functioning in 3M1 Company by hiring women employees (Holbeche, 2015).
Hiring Women employees in business
Company is focusing on hiring experience and women staff to promote the feminist in organization. However, with the increasing needs of the employees and implementing re-engineering process will require experiences women staff. Therefore, company should focus on hiring only experienced women staff in its business to reduce the complexity of value chain activities of 3M1 Company (Jorgenson, et al. 2016).
Decrease the involvement of male clients and hire women employees in business
It is evaluated that use of social media is increasing the output of the business. It is evaluated that if women employees are restricted from the developed innovative business process then research and development department of company could not increase the efficiency of the social media use. It will increase the outcome of the business and increase the overall efficiency of use of social media (Demil and Lecocq, 2015).
Implementation of the changes in management of innovation
Company should increase the capital investment in its research and development department and hiring experts from outside. This level of re-engineering process in 3M1 Company will help company to develop effective business process and implement proper working chain. However, changes in business process on consistent basis may not destruct the business but also increase the overall cost of the production process.
Implications of Social Media on Role of Women
It is evaluated that if 3M1 Company is brining changes in its process then employees may adapt with those changes and some of the employees may find that difficult due to fear of new complex working system. This will help women employees to increase their employability. It is evaluated that women employees are more active in using social media. It will increase the overall advertisement outcomes of the business. Therefore, it is required to understand that if company wants to increase the overall outcomes by using social media then it has to give proper training to women employees. It will not only help them to adapt with the new system but also increase their efficiency to work with the developed system (Harris, 2006).
Conclusion
After evaluating this case, it is evaluated that the main pillar of the 3M1 Company success is related to its business policies, implemented business strategies, efficiency of its employees and hiring women staffs and its marketing relation. If these things are managed in proper manner in value chain activities of 3M1 Company then it will not only help 3M1 Company to achieve the desired results but also increase the outcome of the business. Proper hiring of the female employees for the role of the social media will increase the effectiveness of the business (Rothaermel, 2015).
References
Anton, R., 2015. An Integrated Strategy Framework (ISF) for Combining Porter's 5-Forces, Diamond, PESTEL, and SWOT Analysis.
Boons, F., Montalvo, C., Quist, J. and Wagner, M., 2013. Sustainable innovation, business models and economic performance: an overview. Journal of Cleaner Production, 45, pp.1-8.
Casadesus?Masanell, R. and Zhu, F., 2013. Business model innovation and competitive imitation: The case of sponsor?based business models. Strategic management journal, 34(4), pp.464-482.
Demil, B. and Lecocq, X., 2015. Crafting an innovative business model in an established company: The role of artifacts. In Business models and modelling (pp. 31-58). Emerald Group Publishing Limited.
Ganter, A. and Hecker, A., 2014. Configurational paths to 3M1 Commpanyal innovation: qualitative comparative analyses of antecedents and contingencies. Journal of Business Research, 67(6), pp.1285-1292.
Harris, M. (2006) ‘F.W. Taylor and the legacies of systemization’, Information, Communication and Society 9:1, pp 109-120.
Holbeche, L., 2015. The Agile 3M1 Commpany: How to build an innovative, sustainable and resilient business. Kogan Page Publishers.
Jorgenson, J., Shaw, W., Kilgore, K.E. and Jefferson, D.M., 2016. Reaping the benefits of an innovative pharmacy business model. Healthcare Financial Management, 70(11), pp.72-79.
Rothaermel, F.T., 2015. Strategic management. McGraw-Hill Education.
Stake, R.E., 2013. Multiple case study analysis. Guilford Press.
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