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Role of Geography and Natural Resources in Tourism

Question:

Discuss about the CQuest Marine Laboratory.

Geographical location and natural resources plays an integral part in the overall development of tourism and there is number of examples worldwide that proves that there is more to this.  It is obvious that the capacity to utilize the gift of nature to attract more tourists is a common strategy. However, it is also important to build proper capacities for tourists and use of proper business strategies to gain more and more competitive advantage, with an edge which is harsh as well as competitive time hold a vital space for every kind of business that engages in the industry (Dwyer et al, 2017). The situation can further get more and more complicated with the mindset of the overall success of companies like CQuest Marine Laboratory since the motive is the success beside all the other factors. In number of other cases it is impacted by the overall hospitality of the population with a present region. The tourists returning to the region depend on the level of satisfaction they had during the first visit. The word of mouth of promotion makes it more crucial as well as influential. The report will discuss in detail about the activities that CQuest Marine Laboratory has to undertake in order to expand and be able to attract tourists as well as scientists (Niewiadomski, 2014).

There are different methods which could be used like the methods of the maricultural certification which is investigated mainly by the personal communication. There are certain cash flow projections that are made with the grow out facilities. The regulatory constraints are also investigated with the personal communications of how the Division of Aquatic and Wildlife Resources are able to handle the research and development. 

The methodology is based on the operations and how the movement of the tourist’s groups have been able to lay down the cellular layout of the marine laboratory. This is also set through the tubular walkway.

The findings are projected based on the methods where there are different hatcheries that are important for the production of the marine aquarium fish. The CQuest is one of the largest hatchery where the other is the reef propositions with the small hatchery in Chicago. there are locations based on the research and development which is for the pilot age and for handling the supply of the small numbers with the tank raised fish to the marine aquarium. The market also includes the closed systems of the hatcheries with the productions of the marine aquarium fish. As per the effect, Doug and Amy has been able to realize about the non-optimized values that lead to the permits which are generally to allow the people working on a particular platform to handle the secured faster catamaran. The tourism rotations with the morning depart and the platform at the lunchtime is set with the proper effectiveness to double and increase the revenue outcome. The high-speed catamarans are also required for the 120 people to handle the platform settlement. Inorder to manage the quality, there are voyage to the platform which is a major concern.

Business Strategies for Competitive Advantage

The issues related to cost containment where the laboratory is challenged to find the ways to reduce the cost without sacrificing the quality standards. This is important for meeting the expectations of the people. Along with this, there is a need to work on the examination of possibilities with the cost savings.

For the hospitality, there is a need for the butler style services where there will be major impact on the industry. Along with this, the challenges are on expansion but limitations on the human resources. The shrinking of the labor force is considered to be the major challenge for the society which needs to be handled through the proper worker satisfaction.

The theory could be used is the integration and the globalization where there is a vertical integration that is considered a major trend for the companies. The guest accommodation with the varying prices of the amenities can have a major impact on the different segments of the market. The future is based on involving the globalization where the chains and the management techniques need to be met with the substantial amount of the money. It only consists of the aspects where the customers and the management processes are able to move across the national boundaries with the setup of global entities.

The growing complexity of the customer with the technology growth helps in shaping the human resources. Here, the tourists need to focus on how the information will be able to frontline and work towards the knowledge that includes the offerings by the firm. It is difficult to understand the characterization with the low skilled and low paid personnel who offer the high degree of the cultural and behavioral diversity. With this, the scope examined is to determine the complexity of the issues and the impact timing.


As per the operational issues, there are platform where the movement of the tourists is set around the cellular layout where there are some underwater observations also. For this, some of the tourists are able to participate through the snorkeling and through the diving tours. There are some who are not able to maintain with the better output, scientifically. The training is mainly failure due to the impact of the global warming. The major concern is about how the tourists tend to be bottle-necked in the complete day. There are issues with the plans of the tourists where the bottle necks occur on the platform. The other people seem to sit and enjoy the weather rather than going through the different adventure. The major concern of the team is to focus on the flowing designing so that the uniqueness will help in bringing more customers with the congregating of the experience, lunchtime and the embarkation for the return voyage to Cairns. For number of people, the concept of tourism is based on the idea of leisure travel which is actually synonymous with the vacations. However, the tourist boards and other related with the overall development, coordination as well as marketing in tourism tend to base the opinion of a broader opinion and for them the concept actually means that the travel for most motive with some exceptions take travel to work and migrate as a part of local activities (Falk, 2016). The culture quality with the proper use of experience and the scientific technology is important for the hatcheries to work on the production with the proper closing rate that tends to continue depending upon the demands which are positive and prolific. The idea here is to create content that can inspire the target market and create curiosity among them.  This kind of inspirational as well as emotional marketing is can be used by every possible size of the company since there is huge advancement in digital platforms. Therefore, it is easier now to reach more and more audience and consumers through digital platform. CQuest Marine Laboratory can use a compelling and a more customer based marketing to improve the overall revenue (Hingtgen et al, 2015).  The economics of the culturing and the tourism is based on how the saltwater fishes are able to handle the culture cost with the undertaking of the millionaires who have been obsessed with the lack of funds or probability. The focus is on building the secured form of the faster catamaran which could be important for handling the tourism rotation with the double of the revenue. There are high speed catamarans that are for the platforms set to manage the quality of the voyage as well as the platform is concerned. The target audience must be completely taken by the concept and this further will help in growing the popularity of the company. In order to add to the overall popularity, it is important to add the cool factor with it and the success can be replicated by any kind of firm.

Conclusion

It is important to have some level of excitement while dealing with customer. The content created for marketing must be based on the experiences of the customers in the form of stories. The marketing strategy and expansion plan for a company like CQuest Marine Laboratory, the main strategy is always is to establish a series of goals specifically for the area with high level of valuation of the different tourist potential by attracting a large number of domestic and international tourists to this area and saving the effects of season with consolidation of varied position held on specific internal and external markets by launching new products and further obtaining an increased level of competitive tourist products by properly balancing quality as well as price (Yu et al, 2014). The tourism based products are about renewing the strategy that helps in increasing the activities in some arrangement of travel and for the travel consumers without functioning with different changes and many more like increasing the number of classifications.

Reference

Dwyer, L., ?orak, S., & Tomljenovi?, R. (2017). Introduction. In Evolution of Destination Planning and Strategy (pp. 1-14). Springer International Publishing.

Falk, M. (2016). A gravity model of foreign direct investment in the hospitality industry. Tourism Management, 55, 225-237.

Gursoy, D., Saayman, M., & Sotiriadis, M. (Eds.). (2015). Collaboration in tourism businesses and destinations: A handbook. Emerald Group Publishing.

Hingtgen, N., Kline, C., Fernandes, L., & McGehee, N. G. (2015). Cuba in transition: Tourism industry perceptions of entrepreneurial change. Tourism Management, 50, 184-193.

Lee, D., Hampton, M., & Jeyacheya, J. (2015). The political economy of precarious work in the tourism industry in small island developing states. Review of International Political Economy, 22(1), 194-223.

Lee, S., Upneja, A., Özdemir, Ö., & Sun, K. A. (2014). A synergy effect of internationalization and firm size on performance: US hotel industry. International Journal of Contemporary Hospitality Management, 26(1), 35-49.

Niewiadomski, P. (2014). Towards an economic-geographical approach to the globalisation of the hotel industry. Tourism Geographies, 16(1), 48-67.

Ponting, J., & O'Brien, D. (2014). Liberalizing Nirvana: an analysis of the consequences of common pool resource deregulation for the sustainability of Fiji's surf tourism industry. Journal of Sustainable Tourism, 22(3), 384-402.

Riasi, A., & Pourmiri, S. (2016). Examples of Unsustainable Tourism in Middle East. Environmental Management and Sustainable Development, 5(1), 69-85.

Yu, Y., Byun, W. H., & Lee, T. J. (2014). Critical issues of globalisation in the international hotel industry. Current Issues in Tourism, 17(2), 114-118.

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