The company chosen is Badja Karya Technik (BKT). It’s a hardware, mechanical & engineering general trades company (take a look a this website: https://www.badjakarya.com/home/about)
The revenue of BKT decreasing 20% - 30% over past 4 years (from 40tons/month of PVC and copper pipe in 2015 to 28-32tons/month in 2018).
In the past there were 8 big regular customers and 3 of them stopped purchasing the product from the BKT (losing market share).
There are some reasons:
The Model given for dianogsis:
In this assignment, we just need to focus on INPUT (external factors) and TRANSFORMATION.
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