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Discuss about the Introduction of Management AGL.



AGL Energy is a publicly-listed Austrian organization, which is providing energy products as well as services to the economy of Australia whereas Lendlease Group is a multinational property as well as infrastructure organization having its headquarters in Sydney, Australia. In respect of AGL Energy, the company is serving towards identifying, managing, monitoring as well as reporting on the materials risks that are affecting the company’s ability for protecting as well as enhancing the long-term values regarding AGL. Lendlease acknowledges that the company’s environmental, social as well as governance objectives as well as targets are extending beyond their direct business functioning in respect of their supply chain.

AGL Energy: Mission Statement

The company’s mission statement is taking action for the creation of energy solutions in respect of the communities of today and tomorrow.

Organisational values

The organizational values of AGL is working as an ethical compass that is guiding the people in their behaviour as well as processes to make decisions and to fuel the good energy that is thriving in the organization’s teams as well as providing inspiration for the company’s accessible leaders.

There are five values in respect of AGL,

One Team

It takes into consideration the aspect of acting in the best interest of the entire organization, to break down silos as well as to do the application of steady standards as well as expectations across the business. It does not take into consideration the aspect of Us versus them, protection of the turf as well as to undermine peers as well as leaders.



It takes into consideration the aspect of making things happen, keeping it simple as well as to set goals having clarity as well as actualizing them. It does not take into consideration the aspect of making excuses, to bully individuals for getting results as well as waiting for being told to do something.


It takes into consideration the aspect of speaking the truth with news that are good as well as bad, doing what is being said and to have knowledge regarding the organizational business. It does not take into consideration the aspect of saying something and doing something different, to run hidden agendas as well as to hide the company’s flaws (Hammond 2015).

Safe and Sustainable

It takes into consideration the aspect of having seriousness for being safe, to take individual accountability in respect of individual safety as well as to think about ways by which the organizational actions will be impacting tomorrow and not just in the current situation. It does not take into consideration the aspect of cutting corners for getting results, to have complacency regarding safety as well as to worry only about the present times and not about tomorrow (Alexander 2013).


It takes into consideration the aspect of stating that the company is open to ideas that are new as well as to go above as well as beyond. It does not take into consideration the aspect of having complacency, to work at the lowest common denominator as well as to maintain the status quo (Anderson 2015).


Corporate Social Responsibility/Sustainability

At AGL, sustainability is associated with the aspect of thinking concerning the responsibilities that the company is having in respect of all the stakeholders of the organization such as the staffs, customers, investors, the community as well as the environment. The sustainability of AGL is serving towards identifying, managing, monitoring as well as reporting on the materials risks that are affecting the company’s ability for protecting as well as enhancing the long-term values regarding AGL (Combe 2014). The framework of AGL is a continuous reporting offering a precise, transparent, responsive as well as timely account of the company’s performance as well as commitments concerning the risks as well as scopes regarding sustainability.

Sustainability Report

The sustainability report of AGL will be setting out the social, environmental as well as economic challenges as well as scopes that are faced by AGL. The energy industry and the ways by which the company is responding regarding these aspects towards the protection as well as growth of the long-term value regarding the organizational business (Foxall 2014).

Sustainable Procurement Program

This program is aiming towards embedding principles of sustainability into our processes relating to procurement as well as activities regarding procurement. Moreover, influencing the organizational suppliers to function in accord with the company‘s sustainability values. Also, assisting the sustainability targets of the company (Chernev 2014). In addition, encouraging fairness, openness, transparency as well as non-discrimination within the company’s supply base as well as improving the governance, reducing the risks, as well as ensuring labour practices that are considered being responsible for getting embedded in the organizational processes. Last but not the least, ensuring compliance in respect of Occupational Health and Safety laws & regulations as well as managing the environmental as well as social influence of the company (Hislop 2013).

For actualizing these goals is the Supplier Code of Conduct and it was formed for establishing a minimum set of necessities that needs to get complied by the suppliers in respect of conducting business with AGL.


Key Stakeholders of AGL

The company is having a wide range of stakeholders having varied interests. It is very essential that the company needs to have an engagement regarding continuous as well as constructive dialogue with these stakeholders for staying responsive regarding matters that are important in respect of the company’s customers, staffs, investors, regulators as well as the overall community (Hollensen 2015).

Believable and Add Value 

In respect of the company’s achievements, AGL Energy has achieved the top sustainability-reporting prize at the Australian ACCA Reporting Awards. The awards are recognizing the significance of integration relating to sustainable development towards business strategy as well as brilliance relating to environmental, social as well as sustainable financial reporting (Kinicki 2014).

Lendlease Group: Vision Statement

The company’s vision is working closely with clients, investors as well as communities in Australia, Asia, Europe as well as the Americas for creating the distinctive places. Places that are leaving a positive legacy as well as inspiring and enriching the lives of individuals throughout the world. The company is doing this by putting safety first as well as delivering solutions that are innovative as well as effective for providing long-term sustainable results regarding different stakeholders.

Organizational Values

The organizational values of the company are associated with certain aspects that are defining the way the company is conducting business. Lendlease Group is a place to progress since the company is supporting staffs for achieving their objectives by providing them scopes for working across a variety of projects, enjoying multiple careers, creating tangible places for experiencing as well as exploring, participating in professional development programs as well as rewarding and recognizing the work the employees are doing (Martin 2015).

Lendlease is also encouraging a culture in which the employee are having a feeling of empowerment for taking a proactive approach towards the staff’s physical as well as mental welfare so that the staffs can thrive and be their best in both work as well as personal life (Okpara 2013).

Corporate Social Responsibility/Sustainability

In respect of the Lendlease Group, sustainability is associated with the creation of places in respect of individuals as well as to meet their requirements towards the future. Internationally, governments as well as communities are trying to seek trustworthy partners that will be enhancing urban areas with effective, healthy as well as resilient results. At Lendlease, there occurs the delivery of environmental, social as well as economic results through the company’s portfolio of global urban development, construction as well as activities related to investment as well as projects. Sustainability is vital regarding the company’s business strategic aspect (Pettinger 2013).


Key Stakeholders of Lendlease Group

  • Customers – There occurs an engagement with the customers with the help of surveys, face-to-face meetings, social media campaigns as well as key clients and JV partner events.
  • Investors – The investors are considered being essential for the company’s business as well as strategic aspect. They get connected via Annual General Meetings, the Annual Report as well as Securityholder review.
  • People – The Company is conducting complete staff engagement surveys every second year as well as International Staff Updates biyearly (Meffert 2013).
  • Community – There occurs the production of Stakeholder Engagement Plans in respect of every development projects
  • Suppliers – The Company is engaging in supply chain with the help of research, recognition as well as to establish an International Working Group regarding Strategic Procurement as well as selection of product as well as material aspects.
  • Government – In case of delivery, the government is considered being a key partner in each of the company’s regions (Talk 2016).

Believable and Add Value 

In respect of the company’s achievements, marketing excellence has been awarded to the company by the Urban Development Institute of Australia and also got awarded the President’s Award as well as Environmental Excellence by the Urban Development Institute of Australia.

Smart objectives (For becoming Marketing Head from Marketing Executive)

  • Specific – It is required having goals that are having clarity and being specific, or else it will not be possible for focusing the organizational efforts or being motivated for achieving it. When the company will draft the goals, there is the requirement for answering the 5Ws that are ‘what’, ‘why’, ‘who’, ‘where’ and ‘which’. For instance, to become a marketing head from marketing executive, there is the requirement for gaining skills as well as experiences that are important for becoming marketing head within the company.
  • Measurable – There is the significance in having measurable goals, for tracking the organizational development as well as staying motivated. There is the requirement to do the assessment of the progress that will assist in staying focused, meeting the organizational deadlines as well as feeling the excitement to get close to the actualization of the organizational goals. For instance, an individual aspiring to become marketing head will be measuring the goals to acquire the skills for becoming a marketing head, through the determination that the person will be completing the required training courses.
  • Achievable – The organizational goals are required being real as well as achievable for getting success. When an achievable goal is being set, the company might be having the ability for identifying the previously ignored scopes or resources that will be bringing the company closer to it. For instance, the person is required knowing the time for completing the necessary training in an effective manner by having the necessary resources that are available.
  • Realistic – This stage is making sure that the company’s goals will be mattering to the company and it will be aligning with the other pertinent objectives. For instance, there is the requirement for gaining the skills for becoming the marketing head within the company, but it is necessary to know whether it is the appropriate time for undertaking the necessary training.
  • Timely – All the goals require a target date, for having a deadline for focusing on as well as something for working toward. For instance, in becoming the marketing head, there is the requirement to gain the skills and it is necessary to know the time it will take for acquiring these skills (Hammond 2015).


At AGL Energy, the company will be working with suppliers as well as going beyond the aspect of seeking value for money products as well as services and encouraging value in other areas like concentrating on whole-of-like expenses, cultivation of innovative solutions, to strengthen communities as well as to reduce the company’s ecological footprint.

At Lendlease Group, Sustainability is putting individuals at the heart of the company’s vision for creating the best places. Lendlease acknowledges that the company’s environmental, social as well as governance objectives as well as targets are extending beyond their direct business functioning in respect of their supply chain.



Alexander, K., 2013. Facilities management: theory and practice. Routledge.

Anderson, D.R., Sweeney, D.J., Williams, T.A., Camm, J.D. and Cochran, J.J., 2015. An introduction to management science: quantitative approaches to decision making. Cengage learning.

Chernev, A., 2014. Strategic marketing management. Cerebellum Press.

Combe, C., 2014. Introduction to management. Oxford University Press.

Foxall, G., 2014. Strategic Marketing Management (RLE Marketing) (Vol. 3). Routledge.

Hammond, J., Keeney, R. and Raiffa, H., 2015. Smart choices: A practical guide to making better decisions. Harvard Business Review Press.

Hislop, D., 2013. Knowledge management in organizations: A critical introduction. Oxford University Press.

Hollensen, S., 2015. Marketing management: A relationship approach. Pearson Education.

Kinicki, A., Williams, B.K., Scott-Ladd, B. and Perry, M., 2014. Management: A practical introduction. McGraw-Hill Education Australia.

Martin, N. and Rice, J., 2015. Improving Australia's renewable energy project policy and planning: A multiple stakeholder analysis. Energy Policy, 84, pp.128-141.

Meffert, H., 2013. Marketing-Management: Analyse—Strategie—Implementierung. management. Cerebellum Press.

Okpara, J.O. and Idowu, S.O., 2013. Corporate Social Responsibility. Springer Berlin Heidelberg.

Pettinger, R., 2013. Introduction to management.    

Talk, O.M., 2016. Operations management.


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