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Factors Affecting Vodafone's International Business

12 Pages / 2,910 Words Published On: 27-08-2020

Drawing on the topics covered in the first term, you are required to prepare a management report identifying and discussing the key Political, economic, social and technological factors that are shaping the international business environment for a UK-based multi-national enterprise (to be selected by you), commenting on whether these factors present opportunities or threats to the firm you have selected

Although you are required to draw on the PESTLE framework as the basis for your analysis, you will be concentrating on PEST (political, economic, social and technological factors) which are covered this term

In addition to PESTLE framework, you will be expected to use the various theoretical models discussed in class such as CAGE Framework, OLI Paradigm, and Blue Ocean Strategy among others, to explore the activities of your chosen UK-based multi-national enterprise (MNE) including how it uses different strategies to operate within the rapidly changing political, economic, social, and technological business environments.

It will also be worthwhile to explore and include reliable sources of future trends within the industry of the multi-national enterprise (MNE) that you selected.

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My Assignment Help (2020) Factors Affecting Vodafone's International Business [Online]. Available from: https://myassignmenthelp.com/free-samples/mmkt315-management-report-on-vodafone
[Accessed 25 September 2023].

My Assignment Help. 'Factors Affecting Vodafone's International Business' (My Assignment Help, 2020) <https://myassignmenthelp.com/free-samples/mmkt315-management-report-on-vodafone> accessed 25 September 2023.

My Assignment Help. Factors Affecting Vodafone's International Business [Internet]. My Assignment Help. 2020 [cited 25 September 2023]. Available from: https://myassignmenthelp.com/free-samples/mmkt315-management-report-on-vodafone.


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