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Boosting Organisational Culture through In-House Communication
1. The in-house communication can boost an organisational culture by encouraging staff involvement through effective communication. Staff members normally desire to obtain more messages from their seniors as it encourages their willingness to include in problem solving in the organisation. Greater share of information by the organisation helps in improve employee empowerment, include great sharing of information by the organisation.
Operative in-house communication can develop the belief between management and employees inside an organisation. With effective social communication, staff members recognised a need of further in-house communication, on face-to-face meetings, more directness, enhanced e-mail communication, an improved newsletter, greater listening, more appreciation, and communication training in direction to engage and empower employees. However, top management sense that communication with external elements is more significant that communication with in-house ones. About 56% of businesses are using social media to figure a sense of unrestricted workforce, such as distributing info with staff members about innovation, culture or teambuilding.
2. Open communication with employees considers being the most reliable way to motivate them and help employees in improving workplace morale. The managers always think that their way of communication is best but sometimes they are wrong. Effective communication may differ from person to person, and to motivate employees the manager need to work on their communication style. Sometime it may be fine if they use new and innovative communication style to motivate employees. The manager can use the variety of social media to motivate their employees. The innovative communication provides sense of fellowship, a sense of power, sense of belonging and sense of responsibility. However, the manager needs to draw clear boundaries of communication between them and their employees, so when the lines of communication are open the employees may feel comfortable with their relationship, and ways of their motivation.
3. New communication and information technologies introduced into workplace from the past few decades. The introduction of communication and information technologies represents the most modern and latest communication technic in the service sector, in the management and marketing functions of the rest of the economy. Communication and information technologies are moving into the workplace, both accompanying and substituting prevailing technology.
The invention of new applications based on communication and information technologies has two economic effects up until now. Communication and information technologies provide transformed production, creating value for companies, increase economic growth, quality improvement, and to motivate employees. Today all are familiar with the idea behind click and check here or with e-mails and other social media sites. These are the factors with the help of which, the companies are motivating their employees to boost their efforts in development of the company.
Open Communication with Employees to Improve Workplace Morale
4. Social media use in the place of work to provide unproductive behaviours as well as productive behaviour at work. Place of work communication is developing at an affected rate and it is due to the introduction of new and changing g technologies. Over 54% of social media users have used Facebook, Twitter, and LinkedIn for job search in last few years. An estimated 86% of job seekers have their profile on social media network, and among them out of six, one user found their last job through an online social media network.
Social interface among people helps in creating, share, and exchange of information and idea in virtual communication and networks. Social media tools are helpful in the workplace by support administrative procedures like marketing to e-commerce. Social media related behaviours might also help staffs in increasing their performance at work. Behaviour directed specifically to co-worker on a relational level is designated relational nationality and empirically related to performance of team and administrative productivity.
5. Emergent evidence states that innovative practices at workplace provide employees contributes ideas, face challenges, make day to day decisions, lead to better results, as well as enhance workforce engagement and health. Most companies are unaware of the factor they are unable to act on it.
The companies are lacking in communicating easily for sharing actionable knowledge, which generated by the bodies of research and experience. The innovative communication in an internal environment considered very important when the top management designs some policies and practices. Innovative ways of communication are going to help the management in bridging gap between the policymakers and other employees. Innovative communication includes various sources of digital communication, and with the help of digital communication, the top management or policy maker can easily deliver the desired message to their employees. Innovation communication will also help the management in delivering message regarding employee’s performances.
6. Employee’s interaction is increasing through social networking platforms in the workplace. Distinguish features of these platforms has ability to build a sense of community, feelings of memberships, influence, integration, and fulfilment of needs and share of emotional connection. However, there are many things remains to understand as these platforms are contributing to building sense of community at workplaces. To fulfil the requirement of sense of community many organisation starts using intranet communication. The intranet communication is an inbuilt social media tool, which connects employees within the organisation and provides chance to employees to connect with each other without leaving their seats. There are certain group norms decided by the people who are interacting through intranet. The prescribed norms decided on the bases of the working conditions and working environment of an organisation. With the use of intranet facilities, required information derived to staff members very quickly and without creating any mass, top-level management always uses intranet for sending any message or information to their employees.
Adoption of New Information and Communication Technologies
7. Effective communication is a critical component of successful collaboration. It enables collaborators to foster ideas, to build common ground and to develop complex interpersonal relationships. Offices are no longer just using telephone, email, and fax. Modern workplace lies on effective communication and desire to build collaborative environment at workplace. There are many communication tools are available in modern time e.g. emails, blogs, Twitter, Facebook, LinkedIn, etc. Uses of these tools are increasing and are available and accepted in almost all workplace as an effective way of communication. There are large numbers of communication tools available for different purpose. With extensive variety of technologies in use, workers are developing their own ecologies of communication technologies, with each technology pleasing a specific role, permitting different appearance or proving a critical service.
8. Podcasting enables company in retaining and engaging employees for a long time. Podcasting allows managers to do multitasking they can drive, exercise or be doing nothing and listen to podcast. Many companies are using podcasts internally to share information and communication with their team members who are prefer listening audio in place of traditional written or video. Podcasting also used by companies to engage with their candidate population or customers. Podcasts distributed via YouTube, it is just another channel to drive engagement, build relationships, and connect with community members and candidates.
Whether its podcasts, videos or photography, all these channels are great ways to bring an organisation employee value proposition. Podcasts used as an internal engagement and communication tool within the organisation which includes message from the top level management, important announcements, new program announcements, monthly or weekly team meeting, enhancement to employees recognition program, organisational changes, safety or process announcements and corporate earning calls.
9. Workplace considers being a physical place of work where staff members communicate through emails or face to face throughout working periods. However, in modern time companies are having their offices across multiple locations, having different working hour and devises, the staff members no longer narrowed to a particular workplace environment. As expanded workplace, appear as the requirement of collaboration through digitally connected work environment become critical for growth and efficiency. Digital place of work is now pouring an extensive range of tasks across numerous businesses. There are numerous explanations of digital place of work and some are encircling, whereas others emphasise on definite planes of the concept. It is important for companies to concentrate on generating an operative digital place of work that supports staff in performing their respective job efficiently and effectively. It consists of a complete set of gears, platform, and environments for work carried in a practical, intelligible, and creative way. This gives emphasis on the experiences of the member of staff or the individual as well as the environment in which they work.
10. Internal communication is a mechanism of strategy, helps leaders share vision, and values with employees. Successful communication creates a sense of trust and community with their people and engages them to move the business forward. Over past few years digitisation has taken over market workplace are transforming into digital workplace. Digitalisation is important, as companies start moving toward global market. In global and local market majority of an organisation are opposing to survive in volatile marketplace. Performance and motivation of the employees are essential gears for the success of any organisation in long run and digital communication is emerging as a new tool, which is helping organisation in motivating and engaging employees and helping in gaining competitive advantage over rival companies. There is an optimistic association between organizational effectiveness and employee motivation.
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