Applications And Impacts Of Big Data Analytics In The Health Industry Essay.

You are a newly appointed junior business intelligence consultant at Epworth Healthcare, which provides health services to the Victoria residents. Recently, Lachlan Henderson, CEO of Epworth Healthcare, has attended the Australian Public Health Conference 2018. On this conference, Lachlan attended a presentation from SAS about the importance of Big Data analytics in the health. Intrigued and impressed by the potential of Big Data analytics to improve operations in the health industry, Lachlan asked you to write a report about the application and impact of Big Data analytics in the health industry.

Your task is to prepare a comprehensive report  including the following sections: 

1) Executive Summary 

2) Introduction 

- Brief definitions and explanation of Big Data and its impact on various industries

3) Discussion

- Applications of Big Data analytics
- Potential benefit and impacts of using Big Data analytics in Epworth Healthcare
- Potential risks associated with Big Data analytics in Epworth Healthcare

4) Conclusion

Brief definitions and explanation of Big Data and its impact on various industries

The Big Data is about the study and the applications which relate to the data set and handle the data processing applications for dealing with them. It helps in the capturing of data, storage and proper analysis which is important for searching, sharing and handling the transfer of information. There are different concepts which are related to the volume, variety and the velocity that works with extracting the value from data. The impact on the different industries is based on preventing the medication errors which is a problem for healthcare organizations. It is important to identify the high-risk patients with driving up healthcare costs that does not lead to proper care or the outcome of patients (Sun & Reddy, 2013). The impact is also related to the hospital costs and waiting time that includes predictive analytics for assisting with staffing. It also includes the prevention from the security breaches and fraud and enhancing the engagement of patient with better outcomes. The report will discuss about the applications and the major impact of big data with its impact on the industry of health. The presentation is intrigued and impressed with the potential of Big Data Analytics to work on improving the operations in health industry.

Applications of Big Data analytics 

In Healthcare:

The healthcare sector has an access for the huge amount of data which has been mainly plagued by the failures.  Here, the systems need to check on how the healthcare benefits are set with unavailability of the electronic data and the inadequacy as well. The healthcare data base helps in the linking of data that can easily help in showing the patterns which are important for the medical field setup (Belle et al., 2015). One needs to monitor, manage by exceptions and handle the real time adjustments through it. The applications include the collection of the data from the applications of cell phone where there are different patients who allow the doctors to use it for the evidence-based medicine with opposing to the administering of different tests. The free public health data and the Google Maps has been created for the visual data to allow the proper identification an analysis of healthcare information. It is used for the tracking of the spread of diseases.

In Education

The big data is used for the handling of time spend on the different pages in the system. It is mainly to use the teacher effectiveness for ensuring a good experience for both the teachers and the students. The performance can easily be tuned and measured through student numbers, demographics and the aspirations. Hence, there are different analytics which are for handling the use of online big data courses as well (Radhupathi et al., 2014).

In Manufacturing

For handling and checking on the predictive modelling for supporting the decision making which is for ingesting and handling the integration of the larger data amounts. It includes the seismic interpretation and characterization to solve the challenges and work towards the gain of competitive benefits over the others.

Discussion

In Retail and Wholesale

The big data has been from the customer loyalty data with handling the inventory at stores and the other local demographics (Ganjir et al., 2016). This helps in continuing to gather the information with companies which are IBM pitched so that there is a optimization of the staffing. It further help to achieve proper data coming from the shopping patterns and the local events. There is a reduction of the fraud and timely analysis of the inventory.

In Transport

The applications are defined through big data for the government where they use it for controlling the traffic, handling the planning of routes and other intelligent transport systems with easy management of congestion. There are private sector use for the big data that includes the management of revenue, enhancement of the technology and the logistics. The private sector tend to make use of the big data in transport with management of revenue and the enhancement of technology for the competitive advantage (Nambiar et al., 2013). The individual tends to make use of the route planning with saving on the fuel and time for handling the arrangements in tourism.

In Energy & Utilities

The use of smart meter readers allow the data for collecting data which is then opposed when there are analysis of the utility consumption. It helps in allowing the improvement of the customer feedback and then controlling its utilities as well. The utility company tend to make use of the big data which allows it for the better asset setup and proper management of the workforce which is important for the recognition of errors and then correcting them depending upon the experienced failures.

In Banking

The challenges win the banking and securities are determined through early warning for the security fraud and the other trading visibility. Here, there is a detection of card fraud and auditing trials that helps in enterprise credit risk reporting for properly handling the data transformation and its analytical setup (Archenaa & Anita, 2015).

For Epworth Healthcare, the benefits of the big data for the healthcare includes the advancement in the patient care with the electronic health records that help in collecting the different demographics and the medical data for the lab tests and the diagnosis. It helps the practitioners in providing the quality care as well. The improvement in operational efficiency is through using the big data which is important for business intelligence to examine about the admission rates of patient and then analyses the staff efficiency as well. It includes the cutting down on the costs of healthcare and provide a better standards for improving the predictive analytics. It leads to reducing the errors of medication with improving on the financial and other admirative performance that leads to the reduction of readmissions (Bates et al., 2014). The medication is used for some people for finding the cure of a disease that can help in uncovering the unknown correlations, hidden patterns and the insights for examination of the larger sets of data.

Applications of Big Data analytics

The leverage of the big data analytics can be to analyses the user data and then make use of the particular patients to reduce the errors. This corroborate the data with focusing on the patients who have worked on keeping a track of every patient. The big data can help in tracking the movement of the people with the mobilizing of locations. It, further, can be used for the classification of people based on different health conditions. Here, the classifications are through people who work on visiting the hospitals with higher risks health conditions that is likely to affect the population as well. With BMI records of people, big data and predictive analytics help in focusing at the risks of cardiac arrest with other health conditions like high cholesterol etc., that is for providing the care to the patients (Gandomi et al, 2015). The predictive analytics is for the powerful tool for handling the admission rates that are set with attrition rate with properly handling the staff allocation. The supply expenditures could be for handling the budget which is through properly handling the procurement of the tools and the other medical facilities which are increasing with tools and supplies. It includes the predictions based on the past year records that can be estimated with enabling hospitals to save a larger amount of money with forecasting the demands for the medical suppliers.

The potential big data analytics is considered to be one of the tough undertakings for handling the electronic health records (EHR) for properly handling the actions with learning the complicated initiatives as well. There are certain risks which could be administered in Epworth Healthcare that includes:

1. Capture: It is related to how the data healthcare provides capturing of the data which is clean, complete and accurate for properly handling the multiple systems which is one of the problems for the organizations (Wang et al., 2018). The poor EHR visibility and the convoluted workflows with the incomplete understanding of why big data is important generally contributes to quality issues.
2. Cleaning: The healthcare providers are mainly focusing on the cleanliness and the handling of operation rooms. The dirty data could lead to bringing the data resources with recording the clinical and the other operational elements with ensuring about how accurate the datasets are with correction, consistency and the relevancy. There are problems with the automated scrubbing tools where they are sophisticated as machine learning techniques continue with reducing time and expense (Groves et al., 2013).
3. Storage: It is about problems related to the control over security and handling the access with the use of up-time and on-site server networks. The problems are related to lower up-front costs with easy expansions where one must be careful about the data access and storage needs.
4. Security: There are problems with the higher profile breaches, hacking and the ransomware episodes. The phishing attacks to malware leads to the different problems and vulnerability.
5. The problems are also about developing the upto date metadata with proper governance planning. It needs to heck on focusing over the quality measurement or performance benchmarking with ensuring about the standardized definitions and formats.

Conclusion

Decision (stance) on whether Epworth Health should consider Big Data Analytics

Epworth Healthcare should adapt to the Big data Analytics as it will help in decreasing the costs where the providers insight are about determining the population at risks for the illness with proactive steps that needs to be taken for preventing it (Chawla et al., 2013). The data is shared easily with the new pay for outcome agreement, where the caregivers are more incentivized for the same. The big data can be helpful for the education and complete prevention which is important to produce the healthy populations at a lower costs. The big data leads to the promotion of value and innovation that gives the opportunity to improve the value of the patients with patient center approach. The data can provide a better insight with current state of health and then encouraging them with better ownership at healthcare. The improvement in information can lead to productivity with reduced overlaps and enhancement of care coordination. It links the provider with the performance and outcomes that is likely to lead for working towards achieving the optimum health with providing better services as well (Roski et al., 2014). The big data trends in healthcare are about focusing with the risks factors and helping in testing for handling the lifestyle changes, with targeted messaging and reducing the problems as per the needs of the patients. The management of the patent data and the personalization of medicines could be easily done through identifying the health risks and choosing the possibility of issues before start, with big data.

References

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Bates, D.W., Saria, S., Ohno-Machado, L., Shah, A. and Escobar, G., 2014. Big data in health care: using analytics to identify and manage high-risk and high-cost patients. Health Affairs, 33(7), pp.1123-1131.

Belle, A., Thiagarajan, R., Soroushmehr, S.M., Navidi, F., Beard, D.A. and Najarian, K., 2015. Big data analytics in healthcare. BioMed Research International, 2015.

Chawla, N.V. and Davis, D.A., 2013. Bringing big data to personalized healthcare: a patientcentered framework. Journal of General Internal Medicine, 28(3), pp.660-665.

Gandomi, A. and Haider, M., 2015. Beyond the hype: Big data concepts, methods, and analytics. International Journal of Information Management, 35(2), pp.137-144.

Ganjir, V., Sarkar, B.K. and Kumar, R., 2016. Big data analytics for healthcare. International Journal of Research in Engineering, Technology and Science, 6, pp.1-6.

Groves, P., Kayyali, B., Knott, D. and Van Kuiken, S., 2013. The ‘big data’revolution in healthcare. McKinsey Quarterly, 2(3).

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Raghupathi, W. and Raghupathi, V., 2014. Big data analytics in healthcare: promise and potential. Health Information Science and Systems, 2(1), p.3.

Roski, J., Bo-Linn, G.W. and Andrews, T.A., 2014. Creating value in health care through big data: opportunities and policy implications. Health Affairs, 33(7), pp.1115-1122.

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