Lizard Island Resort: A Luxurious Beachside Essay In Northern Australia.

Location and Facilities

Question:

Discuss about the Spatial and Temporal Variability of Seagrass.

A resort is referred as an alienated place which is self-contained and is commercially established. This implies that the place seeks to offer most vocational needs of visitors such as lodging, drinks, foods, and sports (Lo, Wu & Tsai, 2015). I selected Lizard Island Resort, which I visited to conduct my research. Lizard Island Resort is located on the Northern side of Australia at the right of Great Barrier Reef and the twenty-four white beaches. This resort has won prestigious international and national awards for performing in excellence. It offers opportunities for diving and has coral gardens which hold tropical fish (Kasim, Gursoy, Okumus & Wong, 2014). There are beaches which are secluded where visitors go for a picnic. Visitors enjoy fishing, bushwalking, boat trips, sailing, relaxing, and indulge in other activities in the serenity. Lizard Island Resort contains many pleasures such as the dining, a creative, and fresh menu. This resort showcases the local products and includes the fresh seafood on the menu. Finally, Lizard Island Resort has forty villas which are spacious and offers a wide view of the ocean and beaches.

During my pre-visit, I visited the Lizard Island Resort website and found out about various things such as ownership, products, services, social media, as well as the customer feedback. Based on the ownership, this resort was publicly owned by a group of Dingaal Aboriginal persons who used to live in this area some thousands of years back (Kupriyanova, Sun, Ten Hove, Wong & Rouse, 2015). The local people call the Lizard Island Resort Jiigurru. This island embraces the lifestyles of the aboriginal people and it is used for various cultural events such as initiation. Due to the rich heritage of the Lizard Island Resort, it was considered to be a National Park by the Australian government in 1937.

Lizard Island Resort offers standard products and services to keep visitors interested and attract others. This resort offers all types of foods and beverages which are made by highly trained chefs (McLeod, McCormick, Munday, Clark, Wenger, Brooker & Jones, 2015). It also partners with the leading vineyards. There is a restaurant called Salt Water within this resort where visitors are served with breakfast, lunch, or dinner. Services for picnic hampers are offered which allows visitors to experience luxury in the Lizard Island Resort. Moreover, there is a Degustation dining in the beachside where visitors enjoy viewing the nightly sunsets. Finally, there is a Driftwood Bar where visitors can enjoy pre-drinks as they interact with others.

Lizard Island Resort uses various social media outlets to communicate with the customers. For instance, it has a Facebook page, Linked In, Google, E-mail, and Tweeter where visitors can find menu concerning meals and drinks offered at the resort (Saunders, Bayraktarov, Roelfsema, Leon, Samper-Villarreal, Phinn & Mumby, 2015). In addition, visitors can use the social media to platforms to ask questions about the products and services in the resort. Finally, Lizard Island Resort has a website which displays all relevant information concerning the resort.

Ownership and Heritage

Based on the customer feedback, the resort has set a high competitive advantage compared to other resorts. Due to the heritage and pleasures of the resort, the customers seem satisfied and more keep visiting than in other resorts in the area (Frith, Leis & Goldman, 2011). Stephplayaa left a positive review after honeymoon treat at the resort’s website by indicating that the experience was magical. Another reviewer complained negatively concerning bad treatment during a holiday at the Southern Ocean Lodge. However, in appraising the differences of the two reviews, it is clear that the second reviewer had a small misunderstanding with the chef but however, they had fun for the rest of the time in the resort.

Lizard Island Resort has a management structure which protects the processes, cultural, and natural values. The management recognizes the benefits of the resort to the aboriginal owners (Authority, 2014). The resort is managed by people who enhance collaborative associations. The management is large and it entails partners such as the QPWS and the aboriginal people. There are stakeholders who include tourism operators and other researchers.

Lizard Island Resort has sustainable processes which facilitate standard customer service experiences. The processes are stable to help in addressing challenges faced by the management team and ensure customers receive maximum satisfaction. In addition, effective communication is facilitated in the resort to ensure that the staff and the customers work closely (Pierce, 2016). The business processes focus on the quality of the products and services which must be labeled to show that they are delivered from the Lizard Island Resort. Moreover, the processes are established to inspect the foods and drinks to ensure they are safe for customer’s consumption.

These processes at Lizard Island Resort have various associations with the local community. For instance, it adopts the processes, culture, and natural values of the people in the society. Therefore, this resort is seen to conserve the values and also feature the individual lifestyles such as foods and drinks (Berents, 2003). The people in the local region are informed with the vital information concerning the resort as well as the outlined policies and procedures. The management operates closely with the local people to ensure that they have a complete understanding of the resort’s products and services (Leon, Phinn, Hamylton & Saunders, 2013). Also, the local people are protected as the government offers a safe and secure environment for the visitors in the resort.

Lizard Island Resort requires three types of licenses to run the business which are tourism license, business license, and a business permit. The resort is set in a strategic location where most travelers will seek to relax and have fun (Lizard Island Resort | Delaware North. (n.d). Therefore, the resort must be billed as a vacation site which offers various services. The licenses confirm the resort compliance with the city laws and policies. Also, the license and permits can be sued to check in payments as well as consult concerning tax.

The target markets for Lizard Island Resort are the people who are seeking places to relax, find exclusivity, enjoy island experience, and who need privacy and have fun. It offers a room for events such as weddings and people who wish to have fun for their honeymoon. Persons who are above the age of ten years are allowed to visit this resort.

Products and Services

My first impression during my actual visit at Lizard Island Resort was amazing as I found the place quite attractive. I adored the foods and beverages as well as the professional chefs. I must confirm that the food was delicious and the menu appeared really creative. This resort adopts theories of consumer behavior as they focus on consumer satisfaction (Lizard Island, n.d). There are attractive white beaches and lizards which are fascinating. The environment is serene and calm, which is best for persons who seek privacy. Comparing my experience during the actual visit and the information provided on the website, it is clear that the resort offers accurate information. Whatever is on the website is what an individual experiences in person once they visit the resort. I enjoyed the meals and drinks as well as associations with the kind staff and management team.

Yes, some of the information which I received during my actual visit surprised me as it was more than what I expected. For instance, the professional chefs who served food in a presentable way were not included on the website. However, I was amazed at how they offer quality food at standard prices. The prices were affordable which was different from my expectations as the place looks attractive and luxurious. In addition, I did not expect that they offer safe and secure accommodation to the customers who seek to visit the place for holidays or long durations.

Conclusion

To summarize, Lizard Island Resort is an attractive site with special pleasures. It is amazing that this resort has won several international and national awards. At the same time, this resort has 83% positive reviews from the website which shows it is a perfect attraction site. Various opportunities for diving and fishing are offered. Visitors are encouraged to visit this resort and discover the secluded white beaches as well as the serenity of the environment. The significant pleasures of Lizard Island Resort are the dining and a menu which is creative and all-inclusive. Therefore, from my pre-visit, actual, and post-visit, I would encourage any visitor seeking for fun, privacy, and a place to relax should try this resort as it is among the highly ranked and rated five stars.

References

Authority, G. B. M. P. (2014). Marine Park tourism operators open for business after cyclone Ita.

Berents, P. B. (2003). The Melitidae of Lizard Island and adjacent reefs, The Great Barrier Reef, Australia (Crustacea: Amphipoda). Records of the Australian Museum, 35(3), 101-143.

Frith, C. A., Leis, J. M., & Goldman, B. (2011). Currents in the Lizard Island region of the Great Barrier Reef Lagoon and their relevance to potential movements of larvae. Coral Reefs, 5(2), 81-92.

Kasim, A., Gursoy, D., Okumus, F., & Wong, A. (2014). The importance of water management in hotels: a framework for sustainability through innovation. Journal of Sustainable Tourism, 22(7), 1090-1107.

Kupriyanova, E. K., Sun, Y., Ten Hove, H. A., Wong, E., & Rouse, G. W. (2015). Serpulidae (Annelida) of Lizard Island, Great Barrier Reef, Australia.

Leon, J. X., Phinn, S. R., Hamylton, S., & Saunders, M. I. (2013). Filling the ‘white ribbon’–a multisource seamless digital elevation model for Lizard Island, northern Great Barrier Reef. International Journal of Remote Sensing, 34(18), 6337-6354.

Lizard Island Resort | Delaware North. (n.d.). Retrieved from https://www.delawarenorth.com/venues/lizard-island-resort 

Lo, A., Wu, C., & Tsai, H. (2015). The impact of service quality on positive consumption emotions in resort and hotel spa experiences. Journal of Hospitality Marketing & Management, 24(2), 155-179.

McLeod, I. M., McCormick, M. I., Munday, P. L., Clark, T. D., Wenger, A. S., Brooker, R. M., ... & Jones, G. P. (2015). Latitudinal variation in larval development of coral reef fishes: implications of a warming ocean. Marine Ecology Progress Series, 521, 129-141.

Pierce, P. (2016). Tropic Days: Literature and Art of North Queensland. eTropic: electronic journal of studies in the tropics, 3(1).

Lizard Island n.d) Retrieved from  

Saunders, M. I., Bayraktarov, E., Roelfsema, C. M., Leon, J. X., Samper-Villarreal, J., Phinn, S. R., ... & Mumby, P. J. (2015). Spatial and temporal variability of seagrass at Lizard Island, Great Barrier Reef. Botanica Marina, 58(1), 35-49.