$20 Bonus + 25% OFF
Securing Higher Grades Costing Your Pocket? Book Your Assignment at The Lowest Price Now!


Discuss about the Comm101 Principles of Commerce.


Reflective Essay

Core values are the guiding principles, which dictate the behavior and actions of a human being. These values can help people to choose between right or wrong behavior and action (Bocken et al. 2013). Compromising with even one value can cause disregards to the entire value system. While assessing my core values, I can first mention Honesty. My strength of honesty is linked with my self-concordance, which accurately represent my interest and values. I am always fair, trustworthy and loyal to my work. It can further guide me to perform ethical jobs in my organization. Secondly, I can mention Integrity as my important core value. I always remain honest and use moral principles in all of my activities. Moreover, this trait of truthfulness can help me further to get accurate results in the professional career.

Thirdly, I can mention my core value as creativity. It is reflected in my thrust of innovation and knowledge. I always enjoy gathering something new from any activities I do. I am quite sure that this power of creativity will definitely help me to establish my career with providing something new to an organization. Fourthly, teamwork is my significant core value, which can help me to make belongingness with my surrounding people. I always enjoy working in team and remaining supportive to each of the team members. This core value can foster my career as team leaders in my future workplace. Fifthly, excellence is my utmost preference as my important core values. I always prefer perfection in all my activities and try to have excellence in all those. It will definitely help me to excel in my career with the tough of excellence in jobs.

Johnson & Johnson performed an extremely unethical practice. The organization has been claimed with the allegation that its talc power is being responsible for causing ovarian cancer for the women. Despite of many order from the court, the organization denied to agree with such claim. Moreover, they never warned the customers regarding the possibilities of physical harm on usage for their products for many years. Moreover, in response of lawsuits from the courts, the organization has said that there is no proper and sufficient evidence for proving such claim. Rather than providing warning level, the organization is simply avoiding such claims and continuing their marketing activities in the continuous way. The organization was also ordered to pay the women for their medical treatment, who suffered from ovarian cancer in hospitals. However, the organization also denied doing so before proofing the claims.


For years, medical researchers knew that talcum powder was dangerous for children and babies. It causes breathing problems to the babies and children. Recently, the women are also claiming that talcum power is causing their ovarian cancer. J&J is also aware of such possibilities from their talcum powder. Therefore, it was expected that the organization would at least use warning level on their products regarding its side effects. However, despite of various lawsuits from the courts, the organization is still reluctant to believe such claim and still not provides such warning levels on their products.

Ovarian cancer can damage the reproductive abilities of the women. In this way, it can even lead to loss of femininity after removal of reproductive organs during cancer treatment. Most of the women giving ovarian cancer face real possibilities of dying. Moreover, this disease has rare chance to cure. Furthermore, such unethical practice of J&J also has some organizational consequences. Such claims can actually damage the reputation of the organization and customers will be less willing to purchase such talcum powder, which will reduce the sales volume of the organization. Moreover, the organizational practice also under developing the society through cause the health harm to the women. Furthermore, the organization is also making the people economically weak for the expensive treatment of the ovarian cancer.

I feel very disappointed after reading the case study of Johnson and Johnson’s organizational practice regarding the talcum powder. Decades of medical research have proved that talcum power is dangerous for women. Even the organization has been accused with the claim that its talcum powder is responsible for the ovarian cancer of women. However, the organization never paid significant attention to the claims. Moreover, the organization still not provides warning level on its products. In this way, the organization is conducting unethical business practice, which is causing serious diseases for the women. I have felt such disappointment and noticed such unethical practices in Nestle. Nestle was using excessive amount of lead in their Maggi noodles, which caused several health harms to the noodle lovers. However, the product had been banned immediately.


Utilitarianism is the most popular and best known moral theory. This theory is also like the other forms of consequentialism. The core idea of this theory is that whether an action is ethically and morally right or wrong is depend on its consequences (Drolet and Hudon 2015). Moreover, as per this theory, the best is the one, which can maximize its utility. Utility can be depicted in various forms, but usually defines the terms for the well-being of human beings and animals. However, the founder of Utilitarianism theory has defined utility as the sum of all pleasures out of the action minus the total sufferings involved in the action. Therefore, the consequence of an action can be just in the form of standard between right and wrong. In contrast to other forms of consequentialism, this theory involves all the interest equally. Furthermore, according to this theory, an activity is right, when it is capable of promoting happiness (Craft 2013). On the other hand, an activity is wrong, when it promotes the reverse things of happiness among the human beings and animals. From my point of view, an activity can only be right, when it does not harm anybody and promotes happiness in life. Apart from that, this theory has analyzed the happiness as the balance between the pleasure of an activity and the pain gained from that activity (Ives and Bekessy 2015).

Utilitarians believe that the purpose behind moral action is to make life better through increasing extent of good things and decreasing extent of bad things in the world. This theory rejects the moral codes, which are consisted of taboos and commands based on traditions and customs or the orders from supernatural beings and leaders (Jones and Felps 2013). This theory believes that a morality can only be true, when it positively contributes to the life of human beings. I have learnt from this theory that an ethical and moral action should provide maximum utility and should provide maximum amount of good. Moreover, the happiness of largest amount of people within the society is considered to be as largest amount of good. This theory relies on equal consideration of interest and never discriminates among the individuals regarding their interest. However, this theory is based on the concept of declining marginal utility, which depicts that the same thing can enhance the interest of a well-off individual to a lesser degree than a less well-off individual (Ayios et al. 2014). The focus of happiness and pleasure is the eventual end of any moral decision. Moreover, Utilitarianism depicts that moral worth of an action is completely determined by the contribution of the action to the overall utility by increasing happiness.


While applyingUtilitarianism in the case study of Johnsons and Johnsons, it can be said that the action and practice of the organization is not at all moral or ethical. Moreover, the practice of the organization is not providing maximum utility to the consumers. Tough the talcum powder of this organization provides cool and smooth skin with nice odour, still the powder cannot provide the maximum utility to the consumers. This powder cannot be the greatest reason of happiness to the consumers. Moreover, the power is actually harming the women physically over its long-term usage.

Utilitarianism depicts that the morality and ethical extent of an action is fully dependent on its consequence on the human life (Fleurbaey and Mongin 2016). In such extent, the talcum powder of J&J is causing ovarian cancer to the women, which can even lead to death of those women. Furthermore, even after getting the order of courts, the organization is not providing any warning level on their products. In this way, the practice of this organization is ultimately increasing the amount of pain in the society, which is completely opposite of Utilitarianism theory. Moreover, the organization is practicing unethical business practice, which is being the reason of pain for the consumers. Furthermore, this theory depicts that the morality of an action is measured through the sum of total happiness minus the sum of total pain coming out of the action (Yazdani and Murad 2015). However, in case of J&J, the sum of pain is quite larger than the sum of happiness it provides to the consumers. Apart from that the lack of transparency of the organization with its consumers is also causing further possibilities of physical harm to the consumers from the talcum powder. In this way, ultimately, it can be said that J&J is actually practicing immoral and unethical business practice.

I would have definitely maintained honesty in the business, if I was the chief executive officer of the Johnsons and Johnsons. I would have given me the fundamental value to the business and it would have been possible to maintain long-term relationship with the customers. It is proven that talcum powder leads to some diseases for the children and babies. Apart from that, various researches have also proved that the talcum powder is causing ovarian cancer to the women. Therefore, towards conducting responsible business, I would have definitely provided warning level on the talcum powders regarding its long-term usage. As per the Utilitarianism theory, moral business operation can only be possible, when can provide maximum utility towards the happiness of the consumers. However, the business practice of this organization is completely opposite to the moral action and ultimately causing pain and harm to the consumers. Therefore, I would have tried to change the ingredients of the talcum powder during its production, which can have less impact of the health of the women. It would have assisted the organization to regain the trust and co-operation of the consumers and Government on their talcum powder. In this way, it would have been possible to maintain long-term relationship with the customers and other stakeholder towards long-term sustainability of the business.


Furthermore, I am always willing to maintain integrity in all my activities. I believe that integrity is the prime factor for maintain the genuine loyalty level of the customers. Moreover, transparency with the organizational stakeholders can bring business integrity towards business fairness. Therefore, as the CEO of J&J, I would have never tried to hide anything from the stakeholder. I would have maintained transparent policies in the organization and obviously provided warning to the customers regarding the health harming possibilities of the talcum powder. It would have assisted me to maintain a trustworthy relationship with the organizational stakeholders and protect the image of the business in the society.

As Utilitarianism theory, a moral action is the one, which can bring maximum happiness in the society and minimize the overall pain in the society. However, the organization is nowhere capable of increasing the happiness of the customers rather it is actually increasing the amount of pain in the society. Moreover, the organization is even denying the claims against the products and not even trying the resolve the issues causing from their products. I would have definitely tried to cooperate with the stakeholders towards minimizing the harms caused from the products. It would have proved the organizational responsibility for its society and enhance the level of loyalty with the customers. Moreover, as the CEO of J&J, I would have definitely use my creative value towards finding alternative ways of reducing the harmful element in the talcum powder and thereby maintain the corporate image in the society.



Ayios, A., Jeurissen, R., Manning, P. and Spence, L.J., 2014. Social capital: a review from an ethics perspective. Business Ethics: A European Review, 23(1), pp.108-124.

Bocken, N., Short, S., Rana, P. and Evans, S., 2013. A value mapping tool for sustainable business modelling. Corporate Governance, 13(5), pp.482-497.

Craft, J.L., 2013. A review of the empirical ethical decision-making literature: 2004–2011. Journal of Business Ethics, 117(2), pp.221-259.

Drolet, M.J. and Hudon, A., 2015. Theoretical frameworks used to discuss ethical issues in private physiotherapy practice and proposal of a new ethical tool. Medicine, health care and philosophy, 18(1), pp.51-62.

Fleurbaey, M. and Mongin, P., 2016. The Utilitarian Relevance of the Aggregation Theorem. American Economic Journal: Microeconomics, 8(3), pp.289-306.

Ives, C.D. and Bekessy, S.A., 2015. The ethics of offsetting nature. Frontiers in Ecology and the Environment, 13(10), pp.568-573.

Jones, T.M. and Felps, W., 2013. Shareholder wealth maximization and social welfare: A utilitarian critique. Business Ethics Quarterly, 23(02), pp.207-238.

Yazdani, N. and Murad, H.S., 2015. Toward an ethical theory of organizing. Journal of Business Ethics, 127(2), pp.399-417.


Cite This Work

To export a reference to this article please select a referencing stye below:

My Assignment Help. (2018). Comm101 Principles Of Commerce. Retrieved from

"Comm101 Principles Of Commerce." My Assignment Help, 2018,

My Assignment Help (2018) Comm101 Principles Of Commerce [Online]. Available from:
[Accessed 01 April 2020].

My Assignment Help. 'Comm101 Principles Of Commerce' (My Assignment Help, 2018) <> accessed 01 April 2020.

My Assignment Help. Comm101 Principles Of Commerce [Internet]. My Assignment Help. 2018 [cited 01 April 2020]. Available from:

For years now, is providing affordable essay help to millions of students worldwide. Our essay assistance services have helped us in assisting students with even the toughest essay assignments. We take pride in the fact that we cater the best assistance to search terms like help me with my essay. We offer affordable services in the fastest way possible. For our fast delivering services, students trust us with their urgent essay assignment needs. Two of our most popular essay writing services are maths essay help and English essay help.

Latest Management Samples

MGTP102 Management Principles And Argumentative Essay

Download : 0 | Pages : 9

Answer: Introduction The essay aims at providing an insight into the fact as to how remuneration has been one of the factors for motivation within society.  A distinct system for compensation ensures in employee motivation that further results in the increase of the productivity. The essay focuses on relationship between motivation and the level of the pay. Bolman and Deal (2017) put across in the study that most business acts like an in...

Read More arrow

HI5019 Strategic Information Critical Systems

Download : 0 | Pages : 17

Answer: Introduction BlueScope Steel Limited is one of the leading Australian manufacturing company that face challenges in terms of their information system (BlueScope Corporate, 2019). Therefore, the study will propose a new information system that should be developed by the BlueScope Steel Limited of Australia in the future. In order to determine this, various procedures related to this manufacturing company such as the critical success fa...

Read More arrow

BG009 Internal And External Environment Analysis For Generic Strategy

Download : 0 | Pages : 14
  • Course Code: BG009
  • University: The Open University
  • Country: United Kingdom

Answer: Samsung is a global conglomerate that has its origins in South Korea and the headquarter of the organization is located in Samsung Town, Seoul. Samsung company comprises of different types of affiliated businesses that are united under brand of Samsung. Samsung was established in the year 1938 by Lee Byung-chul. The operations of the company had started with trading business and in the next few years Samsung had been able to diversify it...

Read More arrow

HRMT20024 Managing Human Resources Staff

Download : 0 | Pages : 14

Answer: Nowadays, there are different challenges for the financial company is to retain the valuable and talented workforces. The management can control the issue of workforces to prevent from quitting the company within no time to higher extent. However, it cannot put complete full stop on it.  This essay discusses the key challenges in attracting and retaining a workforce in the financial sector. In this week, different weeks discussion...

Read More arrow

BUSN20019 Effect Of Employee Turnover To A Company Profitability

Download : 0 | Pages : 17
  • Course Code: BUSN20019
  • University: Central Queensland University
  • Country: Australia

Answer: Introduction The primary goal of every business firm is to make a profit (Aitken, Frino, McCorry, & Swan, 2018). The executives or top administrators of any company must therefore continuously find ways of optimizing business functions to minimize cost while maximizing profit (Cao, Hwang, Li, & Zomaya, 2013). For maximum productivity, the workforce must be motivated and skillful in doing all the necessary business activities to ...

Read More arrow

Save Time & improve Grades

Just share your requirements and get customized solutions on time.

We will use e-mail only for:

arrow Communication regarding your orders

arrow To send you invoices, and other billing info

arrow To provide you with information of offers and other benefits




Overall Rating



Our Amazing Features


On Time Delivery

Our writers make sure that all orders are submitted, prior to the deadline.


Plagiarism Free Work

Using reliable plagiarism detection software, only provide customized 100 percent original papers.


24 X 7 Live Help

Feel free to contact our assignment writing services any time via phone, email or live chat.


Services For All Subjects

Our writers can provide you professional writing assistance on any subject at any level.


Best Price Guarantee

Our best price guarantee ensures that the features we offer cannot be matched by any of the competitors.

Our Experts

Assignment writing guide
student rating student rating student rating student rating student rating 5/5

285 Order Completed

99% Response Time

Eugene Baranowski

MBA in Supply Chain

London, United Kingdom

Hire Me
Assignment writing guide
student rating student rating student rating student rating student rating 5/5

134 Order Completed

95% Response Time

Thomas Nelson

MS in Information Systems Technology with Specialization in Database Administration

New Jersey, United States

Hire Me
Assignment writing guide
student rating student rating student rating student rating student rating 5/5

1592 Order Completed

96% Response Time

Jane Sima

Ph.D in Psychology with Specialization in Industrial-Organizational Psychology

Singapore, Singapore

Hire Me
Assignment writing guide
student rating student rating student rating student rating student rating 5/5

2632 Order Completed

100% Response Time

Albert Ambrosio

MSc in Nursing

London, United Kingdom

Hire Me

FREE Tools


Plagiarism Checker

Get all your documents checked for plagiarism or duplicacy with us.


Essay Typer

Get different kinds of essays typed in minutes with clicks.


GPA Calculator

Calculate your semester grades and cumulative GPa with our GPA Calculator.


Chemical Equation Balancer

Balance any chemical equation in minutes just by entering the formula.


Word Counter & Page Calculator

Calculate the number of words and number of pages of all your academic documents.

Refer Just 5 Friends to Earn More than $2000

Check your estimated earning as per your ability




Your Approx Earning

Live Review

Our Mission Client Satisfaction

I got a 100 on my paper. Thank you for answer on such a short notice. It was a stiff price overall they responded and had me finish before my deadline!!!


User Id: 384118 - 01 Apr 2020


student rating student rating student rating student rating student rating

My assignment you did was really excellent and I really like it. I will use this one again. thanks


User Id: 388948 - 01 Apr 2020


student rating student rating student rating student rating student rating

this is the final assignment for this subject and did everything well and got a D grade for the subject.


User Id: 287765 - 01 Apr 2020


student rating student rating student rating student rating student rating

this is the final group assignment and needed to upload on Turnitin. I could do my part really well and got a hd for this subject. great work guys.


User Id: 287765 - 01 Apr 2020


student rating student rating student rating student rating student rating
callback request mobile
Have any Query?