Essay: Small Business Management In Australia - ABC Café Case Study.

Discuss about the Research Proposal on managing a Small Enterprise in Australia named ABC Cafe.

The Management of small business is one of the main factors that contribute largely to the economy of the mentioned island continent. According to a number of different studies the small businesses of Australia combines for around 43% of the national employment in the following country and thus is not a matter that can be avoided easily. The research will be dealing with the various aspects of the business market. Both the internal as well as the external market factors of the Australian market have a great deal of impact on the proper functioning of the following business (Wynarczyk et al. 2016). The research will be dealing with a number of different elements, theories and concepts that are involved in the proper management of small business in Australia considering the case of ABC Café.  

The research objective of the project will be both clear and specific in nature so that it is able to complete the project with time and is also able to meet the different needs and will also be able to fulfill the goals of the following project. The main objectives of the following research are as follows;

1. Establishment of the reasons behind the sudden impact on the performance of the following business
2. To identify and analyze the significance of the business organization to the economy of Australia
3. Identification and analysis of the effects of internal and external factors on the organization in the business.

The choice of the following re3search topic has been excellent as because it will be dealing with one of the most contemporary subjects which has mainly laid unexplored. The complex nature of the following topic is another addition to its credentials. All such factors combined together provide a much greater scope to the research that will be conducted in the future.

The Literature review is that part of the research which provides a detailed and thorough insight into the selected topic of the following research. According to, Brunswicker and Vanhaverbeke (2015) the literature review is generally a specific and precise analysis of the research topic and is not so generalized in nature. The number of small business in Australia exceeds the amount of two million and most of them are micro business firms, among them two thirds having no employees at all. However the spread and diversity of the small business makes them possess a much larger share in the Australian economy. On the other hand, Burns (2016) though like other small business establishments the ABC café registered a crisis in the 2008 season. The small size of the firm has made them even more vulnerable to the loss and they have been unable to recover from the slump. A global technological innovation can help the business to turn their fate towards a general good.

Literature Review

The strengths of the business especially to produce unique products and interest to expand them have led to their positive growth in Australia. Apart from this the ability of the management to provide the exact products and food items according to the choices of the customers can be utilized by the business for ensuring the success of the business.

The research Hypothesis is as follows’;

H0- The internal and external challenges do not have an impact on the business of ABC Café in the market

H1- The internal and external challenges have an impact on the business of ABC Café in the market

The primary question of the main research will be based directly on the research topic which is;

What are the impacts of the internal and external factors of the market over the business of the mentioned firm?

The secondary questions on the other hand will be based on the additional sources that are related to the following research topic. This includes the likes of;

1. What are the different impacts of internal and external factors on the business?
2. What are the different ways by which the management of the company maintains an effective business management?
3. What are the ways by which the internal and external risks and threats are identified and mitigated?

The nature of any forms of research is one of the most important elements to the developmental process of the research methodology as it also decides the strategy of the different forms of research (Patten 2016). The research that will be conducted by the formulator of the research will mainly use the qualitative research method to find out the different results of the research based on the aims and objectives that are fixed to be the outcome.

Research Design

The descriptive design which is also known as the analytical design will have to be used to complete this particular form of the research. The research will be using the following types of design because of the capability of the research design to provide a detailed and thorough analysis of the different forms theories and concepts related to the topic of the particular research. It will also provide a detailed theoretic based analysis of the following research that is not easily available by conducting the research which will not be available by the conduction of the other type of research.

Reliability and Validity

The validity of a research is dependent basically on the genuinity and validity of the different forms of the contents of the different contents of the research. The factor of the reliability of the different forms of contents or the information will be established by means of the efficient establishments of the contents of the particular research.

Research Hypothesis

Sampling

The sampling for the particular research will be done by the purposeful way of sampling method. The following method will involve providing some theoretical based open ended questions to the participants to provide responses. The purposeful way of sampling is selected for the in depth and detailed understanding of the Australian small business and the impact of different internal and external changes over the same (Neuman 2016).

Sample Size

The sample size of the research will be determined earlier by random selection and the participants will be selected based on the criterion of the research. The sampling will see an end at the time it reaches the saturation point. The research participants have been selected to be at a number of 50 people.

Data Collection Method

Apart from the data that will be collected from the participants of the research, the research will also take the help of the different types of secondary resources like that of collecting information from the works of earlier researchers, related books, journals, newspaper sources, articles and many more similar as such (Creswell and Creswell 2017). The data will also be collected after the identification of a number of focus groups.

Variable Specification

As per the specifications of the research each and every research has generally two kinds of special specifications namely dependent variable and the other one being the independent variable.  Both the following variables are used to determine the different quality analysis of the following research.

Design of the Research

The quantitative research can be done in lines with the analysis of the different theoretical aspects of the following research. The information regarding the importance of the small business establishments in the Australian economy and the impact of the different internal and external pressures on the business houses can be collected through a structured or a semi structured process during the conduction of the following research.

However as mentioned earlier in the proposal the Research will be taking the help of a qualitative approach to determine, verify and analyze the results of the research and make it successful in nature (Brunswicker and Vanhaverbeke 2015). The choice of the Qualitative research approach is preferred because of its ability to determine the results of the research in a much detailed and broad way.

Research Limitation

Every research has some limitation or the other in spite of the attention for the completion of each and every minute details of the research. There may be proble4m with the use of inappropriate forms of theories and concepts within the research or there may be problems that exist due to the unethical use of information. Apart from this the lack of proper funding and the absence of a proper budgeting is also a big problem for the proper completion of the research.

Time Schedule

Task Name	Duration	Start	Finish
Project Research Proposal	102 days	Sun 7/1/18	Fri 11/16/18
Selection of the topic	1 day	Sun 7/1/18	Sun 7/1/18
Approval of the topic	6 days	Mon 7/2/18	Sun 7/8/18
Collection of the primary information	15 days	Mon 7/9/18	Fri 7/27/18
Analysis of the primary information	30 days	Mon 7/30/18	Fri 9/7/18
Submission of the draft	1 day	Fri 9/7/18	Fri 9/7/18
Approval of the draft	1 day	Mon 9/10/18	Mon 9/10/18
Collection of the secondary information	15 days	Tue 9/11/18	Mon 10/1/18
Analysis of the secondary information	30 days	Tue 10/2/18	Mon 11/12/18
Submission of the final file	4 days	Tue 11/13/18	Fri 11/16/18

 Table No 1- Time Schedule

Source: (As created by the Author)

                                                                                        Figure 1: Gantt chart

                                                                                  Source: (As created by the Author)

Conclusion

The following proposal has provided a proper idea on the conduction of the main research. The providence of all the necessary topics and discussion regarding the methods and processes to be used for conducting the research has been discussed in a proper way that outlines the main research. The outline provides the readers the prediction of the formation of a strong research in the near future.

Reference List

Brunswicker, S. and Vanhaverbeke, W., 2015. Open innovation in small and medium?sized enterprises (SMEs): External knowledge sourcing strategies and internal organizational facilitators. Journal of Small Business Management, 53(4), pp.1241-1263.

Burns, P., 2016. Entrepreneurship and small business. Palgrave Macmillan Limited.

Creswell, J.W. and Creswell, J.D., 2017. Research design: Qualitative, quantitative, and mixed methods approaches. Sage publications.

Marczyk, G., DeMatteo, D. and Festinger, D., 2017. Essentials of research design and methodology. John Wiley.

Neuman, W.L., 2016. Understanding research. Pearson.

Patten, M.L., 2016. Proposing empirical research: A guide to the fundamentals. Taylor & Francis.

Storey, D.J., 2016. Understanding the small business sector. Routledge.

Wynarczyk, P., Watson, R., Storey, D.J., Short, H. and Keasey, K., 2016. Managerial labour markets in small and medium-sized enterprises. Routledge.