This paper is a good guide to launch an event such as music festival in some international location.
In your report include the following:
.how events happen?
.what are the strengths and weaknesses?
.what are the threats? competition? finances? weather conditions?
.you can put pestle factors to support threats, could be a political factor.
.porters five forces and pestle analysis relates to the country you plan to take the event too (boxes, bullet points).