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MGMT20140 Design Thinking For Managers

tag 0 Download 10 Pages / 2,478 Words tag 12-07-2021

Question:

Support Sheet for designers who give a prototype to users

  1. Let your user experience the prototype. Show don’t tell. Put your prototype in the user’s hands and give just the minimum context so they understand what to do. Don’t explain your thinking or reasoning for your prototype.
  2. Have them talk through their experience. For example, when appropriate, as the host, ask “Tell me what you are thinking as you are doing this.”
  3. Actively observe. Watch how they use (and misuse!) what you have given them. Don’t immediately “correct” what your user is doing.
  4. Follow up with questions. This is important; often this is the most valuable part of testing. “Show me why this would [not] work for you.” “Can you tell me more about how this made you feel?” “Why?” Answer questions with questions (i.e “well, what do you think that button does?”)

What can you learn from this activity?

What can you do to develop yourself further in the context of this activity?

During the workshop, I felt totally at ease doing this activity and I enjoyed it. I was, however, not good at it – kept looking for things I already knew.

Exploring the concept and its relation to building innovation capabilities.

What can design thinking offer writing studies?

What is design thinking and why is it important?

Physical models and design thinking: A study of functionality, novelty and variety of ideas. 

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