Social Media Research Centre – Application Development
Name of the Project Manager: PrMr
Email Address of the Project Manager: [email protected]
The duration of the project will be a maximum of 8 Months.
The allocated budget for the execution and completion of the project activities will be AUD 50,000.
The setting up of the social media research centre along with the development of its application will be comprised of several project activities. The cost categories that will be involved will include the ones associated with application design and development, cost of the project resources, tool costs along with testing and closure costs (Focacci, 2011).
The application that will be developed for social media research centre will be done in the form of a web portal which will be a web site. The project would aim at development of the web site as per the expectations of the research students and staff members such as professors, guides and mentors. The web site shall allow all of the users to take complete advantage of the information that will be put across by the web site under several research areas and research topics (Mallery, 2011).
There will be numerous benefits of the project for the organization as the customer base of the same will grow with the services offered by the application that will be developed during the project. The application will offer qualities such as availability and usability which will enhance the performance and the same will also allow the organization to gain a competitive edge in the market (Dutot, 2016).
There are some of the areas and tasks that will not come under project responsibilities and activities. Any of the tasks related with third-party dealings and supplier or vendor negotiations, contract management and likewise will not be included. Also, the project lifecycle will not include the activities around advertising and marketing.
Attribute |
Value |
Better |
Revenues Market Reputation Customer Satisfaction |
Faster |
Turnaround time Exception Handling |
Cheaper |
Operational Cost |
Do more |
Spread of services |
Type of Stakeholder |
Expectation of Stakeholder |
Target |
Project Sponsor |
Enhancement in the processing speed along with improved performance in the market leading to increased levels of customer satisfaction |
It is targeted to increase the processing speed by 33% with increase in market performance and satisfaction levels by 37% |
End User - Research Students |
Enhanced turnaround time for the response to the queries around research work |
Improvement in turnaround time by 43% |
Partners of the Organization |
Lesser operational costs |
Decrease in the costs of operations by 31% |
End User - Research Guides and Mentors |
Enhanced turnaround time for the response to the queries around research work |
Improvement in turnaround time by 43% |
Employees of the Organization |
Ease of operation and enhancement of processing speed of operations |
Use of automation in at least 80% of the operations and services |
There have been instances in the past that the similar projects have not been able to achieve their business objectives due to occurrences associated with a number of project risks in terms of the time, cost and resources. Such occurrences have had severe negative impacts on the projects and have also impacted their delivery and completion (Nelson, 2005).
There will be measures that will be taken in this case in order to make sure that the risks, deviations and delays may be prevented and avoided at every stage. One of the major steps that will be taken towards it would be testing of the project activities all throughout the lifecycle of the project which is otherwise included after the development phase. Also, there will be evaluations that will be carried out by the management and technical experts to make sure that the progress is being made as per the specified techniques and methods (Maravilhas, 2016).
The sign on the project charter will be provided by the sponsor of the project
Name:
Signature:
The primary purpose of the plan will be to come up with approach and strategies in association with internal and external communication so that an integrated framework of human and non-human resources is formed for the success of the project. The plan would contribute in the removal of ambiguities and enhancement of understanding of the resources.
The communications with the Project Sponsor will be enhanced as the sponsor will be made available with the status report of the project on a weekly basis. This report will be sent by the Project Manger and it will comprise of the project status, list of defects and overall progress made during the week. Also, there will be discussions in the form of weekly meetings with the sponsor on the progress and other details (Williams, & Lewis, 2008).
The resources of the project will be the prime entities that will be involved with the project and the success of the project will also depend upon these resources. There will be modes of communication that will be provided for internal discussions and external discussions to the project resources.
The primary discussion and passage of information to the partners of the organization and the project will be provided by the sponsor. The major discussions will take place with the representative of the internal resources as the Project Manager.
The end users will be made available with the end product in the form of a developed web application and alerts will be created upon the completion of the same (Papulova, 2016).
Communication will be essential for sharing the information as well as the information will flow between the internal as well as external entities. The internal project resources will be provided with the shared information associated with the various aspects of the project such as specifications, cost, schedule, tracking of resources, guidelines, methodologies and likewise.
The external entities will be mainly interested in the project progress and the status along with the main defects that will be encountered.
External communication will take place with sponsor and partners over the emails, tele-conferencing mediums and the files will be shared by placing them on the SharePoint location.
Internal communications will take place through emails, phone conversations and audio or video conferencing as well.
The primary purpose of project communications will be to come up with approach and strategies in association with internal and external communication so that an integrated framework of human and non-human resources is formed for the success of the project. Communication activities would contribute in the removal of ambiguities and enhancement of understanding of the resources (Wilson, 2004).
There are several mechanisms that can be used in the project for enhancement of the communication platforms. Internal communications will be completed with the aid of modes such as emails, phones and teleconferencing mediums with in-person meetings in the organization meeting rooms.
The external communication mechanisms that will be used will include teleconferencing and emails.
There may be a number of changes that may come up during the project lifecycle at any of the project stages. It is often observed that these changes lead to a lot of re-work and involvement of too many resources during the project. It is therefore essential to come up with the methodologies and preparation efforts to handle these changes with perfection and with the ability to incorporate them with ease.
The change management approach that will be followed in this project will include the phased and step by step approach. The changes will be defined in the form of change request document approved by the project owner or sponsor. The document will describe the change and its requirement along with the resources that will be required in the same. The resource allocation will then be performed followed by implementation of the changes (Brady, 2008).
Meetings will be essential during the project lifecycle and will have significance internally as well as externally.
These meeting that will be conducted internally and externally will have the following agenda:
Brady, M. (2008). Analysis of a public sector organizational unit using strategic and operational analysis tools. Knowledge And Process Management, 15(2), 140-149. https://dx.doi.org/10.1002/kpm.305
Cho, S. (2016). Raising Seoul's global competitiveness: developing key performance indicators. Journal Of Public Affairs. https://dx.doi.org/10.1002/pa.1628
Dutot, V. (2016). Social media and business intelligence: defining and understanding social media intelligence. Journal Of Decision Systems, 25(3), 191-192. https://dx.doi.org/10.1080/12460125.2016.1187704
Focacci, A. (2011). Corporate Social Responsibility performance assessment by using a linear combination of key indicators. International Journal Of Business Governance And Ethics, 6(2), 183. https://dx.doi.org/10.1504/ijbge.2011.039968
Mallery, M. (2011). Project Management Portal (PMP) from the University of Washington Information Technology Wiki - https://wiki.cac.washington.edu/display/pmportal/Project+Management+Portal. Technical Services Quarterly, 28(3), 365-367. https://dx.doi.org/10.1080/07317131.2011.574546
Maravilhas, S. (2016). Social Media Intelligence for Business. International Journal Of Organizational And Collective Intelligence, 6(4), 19-44. https://dx.doi.org/10.4018/ijoci.2016100102
Nelson, J. (2005). Corporate governance practices, CEO characteristics and firm performance. Journal Of Corporate Finance, 11(1-2), 197-228. https://dx.doi.org/10.1016/j.jcorpfin.2003.07.001
Papulova, Z. (2016). Role of Strategic Analysis in Strategic Decision-Making. Procedia Economics And Finance, 39, 571-579. https://dx.doi.org/10.1016/s2212-5671(16)30301-x
Williams, W., & Lewis, D. (2008). Strategic management tools and public sector management. Public Management Review, 10(5), 653-671. https://dx.doi.org/10.1080/14719030802264382
Wilson, A. (2004). How process defines performance management. International Journal Of Productivity And Performance Management, 53(3), 261-267. https://dx.doi.org/10.1108/17410400410523792
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