Position statement
Discuss about the Tourism Recovery Planning Environments.
Tourism is the principal trade in Nepal economy, being the major source of foreign exchange and returns. As the country possesses 80 per cent of the world’s highest peaks, it revels in the tourism rush from hikers and adventure sports seekers. The National Tourism Board (NTB) calculated 598,204 foreign tourists in 2012. The distinctive attraction of tourism in Nepal are its backwoods and adventure sports like mountain biking, hiking, jungle safaris, bird watching, hot air ballooning, paragliding and rafting (Holden 2016).
The purpose of this report is to comment on the proposal forwarded on behalf of Nepal Tourism Board to reduce damage to the environment. Prior to criticizing the proposal, the report has composed a brief description about the position of the agency. Additionally, an in-depth analysis of the background of the company, the goal of the company and the positions and recommendations for the company based on the proposal are discussed. Nepal is abundant of natural resources; hence, a proper proposal for improving sustainable development in tourism industry is necessary.
The person involved is employed at Nepal Tourism Board, the authorized tourism company of the Nepal Government. The company is a national level group operational under the department of culture, tourism and national aviation. The chief role of the National Tourism Board is to endorse tourism in Nepal; it moreover aims to develop and depict Nepal as an alluring attraction for tourists. It furthermore aspires to generate employment prospects and develop the state of the economy (Richins et al. 2016).
The Board aims to position the rich cultural history and heritage image of Nepal in the domestic and global market and promoting it to boost revenue generation and attract more tourists. The Board has toiled to guard the financial privileges of the nationals who are employed in this industry. They also intend to adjust product development services and effectuates development programs along with forming laws to generate profit. They also kick off environmental ventures in tourist destinations.
The in-house dynamics influencing the Nepal Tourism Board are the framework of the Nepal tourism segment, the diversity of tourists that visit Nepal, the reason of the trips and the span of the tour. The expenditure condition is a significant factor and the nature of services that administration has to produce. The outside determinants are the functioning of the government and the emigration standards observed. For example, if the management determines to tighten the safety issues, tourism may weaken the economy of the nation and the development pace in the tourism division (Holden 2016).
Critique of the background context
The aims and purposes that have been formed by Board are to present Nepal to the global community, to develop the tourism industry, to administer development plans in the undeveloped regions and to improve the market of Nepal. To approach the abnormality, there is a want to know the financial position of Nepal. These divisions must be considered and not just the adventure sports, since such pursuits interest a particular generation group in the demography (Mason 2015).
Nepal is seemingly one of the most captivating and enchanting countries on the earth. Tourists toured Nepal to see the world's greatest Himalayan summits; different architecture conserved in old townships and the gracious hospitality of ever beaming people. It holds many possibilities of improving tourist traffic as there are in the land unique topographical traits and cultural attractions. Despite being such a profitable industry, Nepal tourism has certain drawbacks.
There is a lack of creativity and innovation in the product and services department. As asserted by Jovicic (2014), tourists seek value for investment when touring any country. Administration culture is not supporting; resources are inadequate, and beliefs and approach are not corresponding. Furthermore, there is no explicitly spelled approach to promoting creativity and variation. Even the latest tourism system is not expected to present clear plans and incentives to advance inventiveness and novelty in the Nepal tourism trade. The count of outbound travelers has been growing progressively in India and China, which are maintaining economic development even during the period of global economic crisis. Hence, Nepal must concentrate on these two marketplaces with the creative and engaging region tourism devices.
The Himalayas is not just the jewel of Nepal but is intimately associated with the very presence of it. The specialists are of the idea that thawing in the Himalayan province has been significantly greater than the worldwide average driving to accelerated liquefying of icecaps and snow-covered regions. The concern of thawing in the Himalayas is a difficult hurdle for Nepal that may be a subject of less significance to many other nations (Lew 2014). The country suffered a massive deterioration and financial collapse following the 2015 quake that has displayed development with proper administration (Beirman 2016). As the outside determinants are providing a lot to build the obstacle of environmental modification and the existence and subsistence of the naive Himalayan inhabitants is severely altered for the cause past their understanding. Nepal is indigent in tourism, data and information technology foundation pointers and is happier in the cost competitiveness, natural reserves, and prioritization pointers (Xiang, Magnini, and Fesenmaier 2015).
Critique of the statement of need
The tourism trade is the leading important industry in Nepal as it adds an enormous sum of capital in both the economic and social divisions. Some difficulties trouble the country’s thriving tourism trade creating a specific amount of frenzy between travel business administrators. It is important that the cultural, historical and geographical features of this country is developed and maintained. The proposed plan’s implementation is necessary to develop the necessary facilities related to the tourist center that would ensure to attract more tourists towards them (Saarinen and Nepal 2016).
Nepal must focus on broadening tourism concerning both commodity and location that will also provide to countryside tourism growth in the land. At this spot, they ought to be transparent that harmony without equity does not survive long. Nepal must concentrate on generating green tourism infrastructures in the nation because of the depressed standard of travel and tourism competition. The progression of infrastructures must point to the distribution of data during formation of tourism development policies through the promotional elements is also equivalently significant. The Board has taken help from an agency called Prosperity Foundation Samriddhi to arrange programs for proper training and education.
The government to ensure environment sustainability uses macro and micro level policies. Three kinds of approaches are used: community, implementable and systematic. Some policy instruments are also used alongside these approaches. The actions of the government aspire for a sustainable potential of the tourism business by employing environment-friendly strategies. These policies also help in the generation of employment opportunities in Nepal. However, as with all policies, loopholes exist, like illegal economic activities, environmental degradation, and so on. However, the positives outsmart the negatives (Moore and Mitchell 2015).
For acquiring sustainable development first the government and the board has planned to identify the issues after discussing about the proposed plan, which is to be implemented in a span of five years. They would first focus on increasing public awareness, then capital collection and finally a survey would be conducted on the same. The results would determine their future approaches and the measures needed to be taken (Simão and Partidário 2012).
Conclusion
Nepal's chief fount of Forex is the tourism business. Following the peace treaty, political bodies have acknowledged and presented their loyalty to tourism as a vital division of Nepal's market. Tourism businesses are unenterprising and suffering because of distress and agitation in tourism activities from the political bodies. Nevertheless, economical rising and entirely communal adjacent nations India and China exemplify the large possibility. However, it has also intimidations from the worldwide financial disaster.
The association of regional groups requires the protection, preservation, and publicity of artistic heritages so that faculty development and training is required till villagers are convinced fully about their tourism projects. The administration must regionalize the tourism planning method and improve tourism promoting data system.
References
Beirman, D., 2016. A collaborative strategic approach to tourism recovery in Nepal following the April 25, 2015 earthquake. CAUTHE 2016: The Changing Landscape of Tourism and Hospitality: The Impact of Emerging Markets and Emerging Destinations, p.882.
Holden, A., 2016. Environment and tourism. Routledge.
Jovicic, D.Z., 2014. Key issues in the implementation of sustainable tourism. Current Issues in Tourism, 17(4), pp.297-302.
Lew, A.A., 2014. Special issue: managing and adapting to global change in tourism places. Tourism Geographies, 16(3), pp.343-345.
Mason, P., 2015. Tourism impacts, planning and management. Routledge.
Moore, S.A. and Mitchell, R.C. eds., 2015. Planetary Praxis & Pedagogy: Transdisciplinary Approaches to Environmental Sustainability. Springer.
Richins, H., Johnsen, S. and Hull, J.S., 2016. 1 Overview of Mountain Tourism: Substantive Nature, Historical Context, Areas of Focus. Mountain Tourism: Experiences, Communities, Environments and Sustainable Futures, p.1.
Saarinen, J. and Nepal, S., 2016. Towards a political ecology of tourism–key issues and research prospects. Political Ecology and Tourism, p.253.
Simão, J.N. and Partidário, M.D.R., 2012. How does tourism planning contribute to sustainable development?. Sustainable development, 20(6), pp.372-385.
Xiang, Z., Magnini, V.P. and Fesenmaier, D.R., 2015. Information technology and consumer behavior in travel and tourism: Insights from travel planning using the internet. Journal of Retailing and Consumer Services, 22, pp.244-249.
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