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B205 Exploring Innovation And Entrepreneurship 2

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Question:

The questions in this assignment are about different dimensions of the concepts of entrepreneurship and innovation.You are advised to use the AOU e-library to locate additional relevant resources, which can support your analysis and argument.

Answer all the following questions

  • Is innovation important for organizations? Discuss the importance of innovation for Proctor & Gamble supporting your analysis with evidence from the case study
  • Does having clear goals and objectives affect an organization’s innovative capability? Assess the role of goals and objectives at Proctor & Gamble in promoting its innovation capabilities and support your analysis with evidence from the case
  • Assess the role of organizational culture at Proctor & Gamble in developing its innovative capability supporting your answer with evidence from the case.
  • Assess the role of organizational structure at Proctor & Gamble in promoting its innovative capability supporting your answer with evidence from the case.
  • Discuss the types and sources of innovation at Proctor & Gamble supporting your answer with evidence from the case
  • Discuss the role of entrepreneurial teams, in promoting innovation and organizational success at Procter& Gamble
 
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