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MAN308 Operations Management

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Question:

Researching is a basic PR skill. Therefore, as with any “client," you want to have a good understanding of who the client is, what it does and who uses its products or services, etc. Therefore, please research the client you selected from the above list and demonstrated your research skills by identifying and assessing:
1-Discuss what the organization does and why, and who are its leaders.
2-Describe at least SIX stakeholders (audiences or publics) that you believe are or may be MOST affected by this organization. (Be specific; don’t say “state government” when you mean just the employees of a certain department or those at a particular level.)
3-Explain, briefly, why and how these stakeholders/publics are affected, and why you view them as strategically.
4-Describe and discuss whether each of the client’s stakeholders is: latent, aware, active or "activist," and explain why you identified them as such.
5-List and discuss what types of information or messages the client’s stakeholders might find useful, comforting, satisfying, motivating, etc. In other words, what do you think these publics want or need to hear from the organization and why? (Remember, each public is likely to have different concerns and, thus, would likely have different information needs and wants.)
6-Discuss the most effective communication tools or methods you think the client should use with each of these publics. For example, from your research of the client, identify the media or communication channels it currently is using to connect with these publics. 
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