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MGT302A Strategic Management

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Questions:

The following questions are based on the case “Lululemon Athletica Inc.”

  1. Critically evaluate Lululemon’s competitive environment. Does the company have a source of (sustainable) competitive advantage?
  2. Based on an analysis of the internal environment, discuss the company’s capabilities, and core competencies. Does Lululemon have any weaknesses that can impact its ability to compete in the future?
  3. What are the trends and conditions in the external environment that will have a dominant influence on the firm’s strategic actions? In what ways (if any) should Lululemon change its strategic direction?
  4. What are the advantages of Lululemon’s business level strategy? What are the risks?
  5. As the company grows and expands internationally, what challenges is it likely to face? What recommendations can you make to reduce these potential risks?
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My Assignment Help. 'Strategic Management' (My Assignment Help, 2021) <https://myassignmenthelp.com/free-samples/mgt302a-strategic-management/advantages-of-lululemons-business-level-strategy.html> accessed 21 October 2021.

My Assignment Help. Strategic Management [Internet]. My Assignment Help. 2021 [cited 21 October 2021]. Available from: https://myassignmenthelp.com/free-samples/mgt302a-strategic-management/advantages-of-lululemons-business-level-strategy.html.


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