Attitude in Organizational Behaviour Theories
Discuss about the Perceived Value Creation and Subjective.
Organizational behaviour is a study which helps out to determine the further step for the company’s growth. There are so many tools and techniques available for organization behaviour which facilities manager of the organization to understand the behaviour of the employee and the staff. Attitude is concerned as a specific behaviour which depends on elements as evaluations of the likely results of the social and behaviour norms concerning the behaviour. It aids them to take initiative step of motivation so that each employee of the organization can get motivated to accomplish the task. There are various theories which may impact the attitude of the employee within an organization such as scientific management, human relations approach, decision making approach, system approach and X and Y theory. These theories have significant and attractive concepts which will be helpful for the organization and the manager to enhance the productivity of the employee (Lin and Cheng, 2017).
Attitude is important for the person because it defines the personality and skills of an individual in perfect manner. Work attitude behaviour refers to the ‘feel’ area of the work. it shows that how an individual is desperate towards his work. There are two type of attitude such as positive attitude and negative attitude. It is essential for an individual to identify the negative attitude right away as it hampers the growth and development. As it has been learned that how to treat good, likely it is possible to unlearn the bad attitude and develop new and positive ones. Scientific management is the technique which focuses on to make effective job within the organization. Staff were selected with specialties and the belief of manager on the employee was strong about complete the task. Attitude is important for success because it enhances the productivity of an employee by creating the positive environment. These theories may be applied in the setting of the organization by evaluating the skills and specialties of the employee in the particular field. Manager of the organization should use his attitude to categorize the team and divide the work as per their collaboration. It will enhance their interest towards work and task will be completed within time frame (Colquitt, Lepine, Wesson and Gellatly, 2011). Human relations approach is effective approach that focuses on the needs and requirements of the employee. It is vital for the organization to give importance to the employee because employees are the major resources of the company to generate more profit with better quality. This approach can be applied in the organization by giving preference the psychological need of the employee. It will be helpful for the employee to change their attitude towards their work appropriately. The focus of decision making approach is on the significance of decision making, which is described as cooperation between the behaviour and goal oriented behaviour that does not be considered objective achievement. The environment of organization can be improved if the manager of allows other employee to share their views and ideas for the planning of the organization. it will ensure them that they are the part of the organization (Miner, 2015).
Potential Issues in Organizational Commitment
Attitude keeps importance in the business because it rubs off potential customers, existing staff and clients of the business. Positive attitude will be communicable and those around who would carry attitude in positive manner. It will enhance the performance of the business. Negative attitude bring the de-motivate environment and it give result in the form of bad performance (Nguyen, Charity and Robson, 2016). System approach is another approach which is considered in the organizational behaviour. It measures the behaviour of organization in the form of function of input, run in the system and provides efficient output. It involves the sub system in it such as management, maintenance, human and resource, financial and project management. They give support to the organization such as coordinating with the entire system, provide clerical and admin support and give ideas to bring innovative change within the organization (Benn, Dunphy and Griffiths, 2014). The attitude of an individual can be affected by the X an Y organizational theory. Theory X refers that employee of the organization are having the nature of negative attitude. They tried to being irresponsible and passive. These are the bad habits of them that prevent to do best work. Theory Y assumes that people are ready to do work and have the positive attitude towards the work. These tendencies bring them at peak level. This organizational behaviour theory can be applied in the organization by keeping procedure of rewards and punishment (Healy, 2016). It will motivate employee and the employee who have the tendency of X theory can be able to accomplish the work if they get certain benefits or rewards to achieve the target.
Organizational Commitment is able to make satisfied employee towards job. There are various factors which is necessary for the job satisfaction. These factors are support from higher authority, involving in the decision making, promotion, appraisal, rewards and recognition, health and safety environment and good interrelations but due to some issues job satisfaction cannot get completed. Potential organizational situation can be communication, size of the organization, competition, management style, reward system, staff differences, power, social factor, employee relationship and interdependent relationship (Gafar, Yusoff, Kasim and Martin, 2015). Poor communication between employee and employer can be the major reason of conflicts. Improper information regarding task can enhance the conflicts and employee can be de-motivated and it may effect the attitude of the employee. The involvement of management in communication should be done in an effective manner. Message and information should be conveyed in clear and concise manner from both employee and employer side (Kinicki and Kreitner, 2012). Size of the organization can be other potential issue for the organization. The lengthy channel of management can bring the misunderstanding and distract employee from the goals. Organization should distinguish department with specialized head in each department. It will reduce the time cycle of reaching the information to the right people. Lack of motivation brings the political maneuvering in the organization. Organization can remove this issue by motivating each employee and divide the team to achieve the particular task. It will enhance the cooperation and the relationship between the employees will be stronger (Luthans, Luthans, and Luthans, 2015).
Manager in the organization should care about the organizational commitment with employee. Management has various styles such as autocratic, participative and many more which can be the reason of conflicts for the employees. Participation by the employee in the decision of the planning for organization may lead in to the frustration situation and ultimately conflict manifestation. The autocratic management can also be the reason of frustration of the employees because it would not be good for the employees to do work only as per instruction. At that condition they want to be participative in the decision making. In that situation, the involvement of management should be perfect so that one could not get disappointed (Cornelissen and Cornelissen, 2017). Manager need to conduct the meeting and have conversations with everyone. Motivate them to share their views and ideas, as per the decision of management and majority; one’s ideas should b implemented. It will help for brainstorming. Reward system should be decided by the management at certain level. Personal difference can be the cause of conflicts in the organization. Manager need to conduct fun activities which will be helpful for the organization to make better relationship with each other (Montano and Kasprzyk, 2015). Independents relationship is the situation which refers the dependency of one person or team to other. It can be a momentous source of argument if it is superficial that the attainment of work goals is being disadvantaged by the other person or groups. Manager can be involved in this issue by stopping the involvement of other team member in to another.
There are so many changes have been done in the organization. There are various kinds of human works in the organization who will have different natures. They can be task performer, organizational citizenship, counterproductive work behaviour and the person who has the nature of joining and staying with the organization. Apple is a multinational company which was founded by Steve Jobs in 1976. Recently, apple has more than 60000 employees and 362 episodes. Innovation, empathy for customers and positive social contribution are the values of company. The organizational behaviour of Apple Company is so effective, apple believes in Team Spirit, good quality and good management. It is one of the companies to provide equal rights and advantages to its employees and support each employee without partiality. The main purpose of Apple Company is to provide the safety to the employee around the premises. It has been accepted by the suppliers to maintain the higher level standard of ethical conduct. Employee wellness program is being run by the Apple Company for the well being of employees. It contains health assessment, medical examination, smoking cessation program and seminars on nutrition. The others example of organizational behavior has been resolved on Toyota car manufacturer company. Toyota beliefs to being ethical in the business and provide the equality to its employee. Toyota provides the healthy and pleasant environment to its employees for working. It also involves its employee in the decision making and conduct the reward and recognition program to motivate the employees (Stern, Ardoin and Powell, 2017).
It has been concluded that attitude of an individual in the business keeps huge importance because it is able to change the environment effectively. Organizational behaviour is an analysis of the behaviour of employee. It helps to increase the productivity of the employee to accomplish the target within time frame. The importance of attitude has been described in this essay which will be helpful for further study and get better understanding about the concept of management to treat their employees in a specific way. Along with that the potential conflicts in the organization to the employee has been discussed and the intervention of the management is involved. The attitude of Apple and Toyota Company towards its employee has been mentioned in this essay.
Benn, S., Dunphy, D. and Griffiths, A., 2014, Organizational change for corporate sustainability. Routledge.
Colquitt, J., Lepine, J.A., Wesson, M.J. and Gellatly, I.R., 2011, Organizational behavior: Improving performance and commitment in the workplace, McGraw-Hill Irwin.
Cornelissen, J. and Cornelissen, J.P., 2017, Corporate communication: A guide to theory and practice. Sage.
Gafar, M., Yusoff, W.F.W., Kasim, R. and Martin, D., 2015, Attitude to Business Reality, Perceived Value Creation and Subjective Norms: How They Impact on Students of Higher Learning Institutions’ Self-Employment Intentions in Malaysia. Mediterranean Journal of Social Sciences, 6(5), p.186.
Healy, K., 2016, A Theory of Human Motivation by Abraham H. Maslow–reflection. The British Journal of Psychiatry, 208(4), pp.313-313.
Kinicki, A. and Kreitner, R., 2012, Organizational behavior: Key concepts, skills & best practices, McGraw-Hill Irwin.
LIN, Y. and CHENG, K., 2017, Differential Leadership and Employees' Unethical Pro-organizational Behavior: A Perspective of Insider and Outsider, Journal of Management, 3, p.005.
Luthans, F., Luthans, B.C. and Luthans, K.W., 2015, Organizational behavior: An evidence-based approach, IAP.
Miner, J.B., 2015, Organizational behavior 1: Essential theories of motivation and leadership. Routledge.
Montano, D.E. and Kasprzyk, D., 2015, Theory of reasoned action, theory of planned behavior, and the integrated behavioral model, Health behavior: Theory, research and practice.
Nguyen, T.H., Charity, I. and Robson, A., 2016, Students' perceptions of computer-based learning environments, their attitude towards business statistics, and their academic achievement: implications from a UK university. Studies in Higher Education, 41(4), pp.734-755.
Stern, M.J., Ardoin, N.M. and Powell, R.B., 2017, Exploring the Effectiveness of Outreach Strategies in Conservation Projects: The Case of the Audubon Toyota TogetherGreen Program, Society & Natural Resources, 30(1), pp.95-111.
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