Tech Carpet: An Essay On A Carpet With Technology For Security, Warmth, And Cleaning.

Discuss about the Social Broadcasting and Creative Patrons.

In the world we live in today, carpets have become a common feature when you enter people’s houses. It is not a new thing to see households embracing the idea of having floor wear. For most people though the carpet adds warmth to their houses and brings an aura of kindness and love to their houses.  I have noticed that the old aged are the ones who adore carpets as compared to the young.

Today I am here to pitch a business idea concerning the carpets. I want to create a carpet run by technology (Barringer, 2012). I know most may ask, just how? But that is exactly why I am here. The new innovation is what I call the Tech carpet. This carpet has the ability to first and foremost, produce heat especially during the cold period. Secondly, it can clean itself through an automatic cleaning operator. Thirdly and most importantly, it has the ability to sense any form of danger anytime, hence enhance security.

The idea will enable a lot of things to be done on time. You see, we live in a world run by technology. Technology this, technology that. This is the order of the day so we might as well take advantage of it and run with it to fulfill our purposes. It is with technology that the world is squeezed into one global village. It is with it that time e is saved.

This idea brings many benefits to the table, that’s for sure. Allow me to further explain them in detail (Anderson, 2010). The tech carpet’s sensor is a special feature that the product has. A lot of times when there is an occurrence of a sudden fire, people come to notice of it later therefore incur losses or even in the event that one’s home gets to be broken into, there is high chance great possibility that the thief will not even be caught.

With this carpet, any thief can be caught, irrespective of their location does not matter whether it is the Sahara or the sub-Sahara. What happens is that it has a fingerprint sensor and a DNA monitor. So that anytime any emergency occurs it takes change. It is that it becomes the police of the house. It is able to detect the print and locate it to one specific person. Good thing is none of our fingerprints are the same so there is no possibility of confusion. Again it takes in the Organic DNA of the culprit. These two are just enough to detect any danger.

Business model

For the fire, it first senses the possibility of an emerging fire and locates where it is to happen. It then sends an alarming signal to the fire department all these in a matter of approximately five seconds. Imagine, that fast! It will also be a source of warmth, in case the heater fails it automatically senses the cold and takes over to fill the room with warmth.

Just like for any business, a set model is what determines its success. With this we look at the strategies, the plans, the objectives and the aims. This being a business idea I have to also look at the value addition. What am I getting at the end of the day, does it go for me that it is all about losses than profits? For sure this idea needs a lot of support especially from the clients.

Looking at the market, one thing comes to mind, what to do to make the market to accept this new technology and take it in. that is where the aspect of business evaluation comes in under the business model. We have to look at what the market wants. The acronym STP, which is segmentation, targeting and positioning, is what we focus on. We have to segment the market, in accordance to the needs and desires of the people both the young and the old. Secondly, according to gender namely male or females.

The investments put in place for this project is a lot but no need to worry because the returns will be a lot more (Afshin, et al., 2015). In business risks are a part and parcel of the practice and without them the business is a total failure.

For us to achieve the goals and the utmost success, we have to be ready to fight the worse and bad in this business. I agree it will not be easy but we have absolutely no choice but to keep on. First, it is to look at the SWOT analysis and also understand it (Bowen, and Ozuem, 2015). We have to be a part of competition, but ethical competition (Coles, 2015). This idea can be launched al, over the world but without the trust of our clients, it is impossible to call it an achievement. This goes to say that the trust of the people matters.

I will be telling the truth when I say that this the technology involved in this business has been tested and approved so I can confidently confirm this to any one, not just by scientists or technology gurus but by certified scientists (Berthon, et al., 2012). However I will say that to some extent, technology may fail and this may make the clients to lose confidence in us. We have issued a warranty to every carpet we fit such that incase the fault is not ours we do not take any responsibility for the problem (van Weelden, Mugge, and Bakker, 2016).

Success factors to be managed in the idea’s execution

Customer feedback is what we value because it goes along way to explain to us how well our product is known and is appreciated. We do not take it for granted as it is a highlighter on the e pattern of this business (Burns, 2016). For many business which are established and are known what helps them is the customer feedback so that they get to know how they are faring on. Instead of staying at one stagnant place.

This goes ask, how doable or mechanical is the idea? How can it be incorporated, what is to be done to make it possible? What I do know is that this idea had the consideration of how to make it work. One, is that it needs to be taken out to the public. It will be more important to make the public to know how to work with it (Chaffey, and Chadwick, 2016). A group of trained experts have been put in place to teach some basic skills to the public and most of all the clients. How do they use the product? What do they need to do when charging it? Or even what they need not to do to destroy the product (Ghezzi, Cortimiglia, and Frank, 2015).

Many people have had misconceptions about this particular product. I would like to clarify one of them that no it is not too mechanical. It does not require an expert to set it up for you. It can be done easily (Quill.com. 2018). With the basics on the fingertips, everything else will fall into place.

Conclusion

I would recommend this product to all people irrespective. It solves all three problems at one snap so there is no need of being afraid of trusting it. This business idea has not come by only looking at what will be added, but also in quest of solving this world’s problems fast. What we value most as Tech carpet is when our product is appreciated.

References

Afshin, A., Penalvo, J., Del Gobbo, L., Kashaf, M., Micha, R., Morrish, K., ... & Mozaffarian, D. (2015). CVD prevention through policy: a review of mass media, food/menu labeling, taxation/subsidies, built environment, school procurement, worksite wellness, and marketing standards to improve diet. Current cardiology reports, 17(11), 98.

Anderson, E. (2010). Social media marketing: game theory and the development of collaboration. Heidelberg New York: Springer.

Barringer, (2012). Entrepreneurship: Successfully Launching New Ventures, (2012).

Bowen, G. & Ozuem, W. (2015). Computer-arbitrated advertising strategies: social media and online brand communities. Hershey, PA: Business Science Reference.

Berthon, R. Pitt, F. Plangger, K. & Shapiro, D., (2012). Marketing encounters Web 2.0, social broadcasting, and creative patrons: Insinuations for intercontinental marketing strategy. Business Horizons

Brown, E., (2012). Working for the crowd: social means promoting for business. London: BCS.

Burgess, C. & Burgess, M., (2014). Social employee: how great companies make social media work. New York: McGraw-Hill Education.

Burns, P. (2016). Entrepreneurship and small business. Palgrave Macmillan Limited. From https://edf-vec.org/gen/html/azl/kitabxana/62.pdf

Coles, L., (2015). Marketing with Social Media: 10 Easy Steps to Success for Business. Milton, Qld: J. Wiley & Sons Australia.

Chaffey, D. & Chadwick, F., (2016). Digital marketing. Upper Saddle River: Pearson. Obtained at https://drive.google.com/file/d/0B50gMd4Yxen8UU4yemZ5YnY1Q0U/view

Ghezzi, A., Cortimiglia, M.N. and Frank, A.G., (2015). Strategy and business model design in dynamic telecommunications industries: A study on Italian mobile network operators. Technological Forecasting and Social Change, 90, pp.346-354.

van Weelden, E., Mugge, R. and Bakker, C., (2016). Paving the way towards circular consumption: exploring consumer acceptance of refurbished mobile phones in the Dutch market. Journal of Cleaner Production, 113, pp.743-754.

Quill.com. 2018. USA gear FlexARMOR X cover case with touch capacitive screen protector for 10" tablets, black | Quill.com.  Available at: https://www.quill.com/USA-Gear-FlexARMORxCover-Case-With-Touch-Capacitive-Screen-Protector-For-10-Tablets-Black/cbs/50712811.html?cm_mmc=SEM_PLA_NONRLSA_50712811&mcode=SEM_PLA_NONRLSA_50712811&gclid=Cj0KCQjwnfLVBRCxARI