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Current Organizational Structure

Discuss About The System Flowchart Of The Sales Procedures?

In the current universe of data innovation new programming has been produced for speedier and more exact investigation of information. Accounting programming is made in light of one of that innovation and it handles all the data identified with an association's accounting. It gets more straightforwardness the entire framework and the benefit of utilizing such programming is that it can influence the accounting to process more proficient. Telstra is an Australian organization which is famous for mainly producing communication networks and mobiles. It also provides internet connections and broadcast television network in Australia. This association likewise utilizes a few accounting programming for getting an incorporated and quick accounting administration.

In this report the authoritative structure of Telstra is examined with different highlights and usefulness of the association. The utilization of the accounting programming alongside a few cases of those is additionally incorporated into this report. The setting of utilizing the accounting programming in the usefulness of the association is talked about here in subtle elements.

Telstra is one of the biggest Australian Organisations and it mainly provides the network facilities to the Australian. It provides internet connection, television broadcasting to the people of Australia. The organisational structure is designed in a well demonstrated way. The organisational structure of the organisation is give below.



Andrew Penn

Chief Executive Officer

Alexandra Badenoch

Group Executive, Human Resources

Stephen Elop

Group Executive, Technology, Innovation and Strategy

Carmel Mulhern

Group General Counsel

Brendon Riley

Group Executive, Telstra Enterprise

Warwick bray

Chief Financial Officer

Robyn Denholm

Chief Operations Officer

Will Irving

Group Executive Telstra Wholesale

Joe Pollard

Chief Marketing Officer and Group Executive Media

Tony Warren

Group Executive, Corporate Affairs

Cynthia Whelan

Group Executive New Businesses



John Mullen

Chairman of the Board of directors

Craig Dunn


Peter Hearl


Jane Hemstrich


Russell Higgins


Nora Scheinkestel


Margaret Seale


Steven Vamos


Trae Vassallo


There are different departments and posts under CEO and those are the CFO, COO, Marketing and Media, procurement, Sustainability, Secretyary, Interanal and new businesses, Corporate Affairs, technology, Innovation and strategy, wholesale, consumer and small business, Enterprise and services, HR and the Legal department. All these departments have several sub divisions. Under the CFO there are M & A, IR and Treasurer. The customer experience, Business, strategy and operation and the broadcast service are under the responsibility of the COO (Rahman et al. 2015). The Marketing and Media is responsible for the departments like one to one marketing and loyalty, Marketing enablement, products and solutions, consumers and business digital marketing. Device management and operation, operations delivery and performance, mass marketing mobility, product innovation, mobiles, IoT product Engineering and transformation program managing. The CTO, commercial, business techniology services, End-to-end productivity, cloud strategy and innovation, security analysis, security platform, security analytics and EMEA are under the management of the technology, management and strategy maker. The talent, HR shared services operations, HR, business and customer advocacy, labour strategy and talent management, learning and development, Talent acquisition and the HR and Legal departments are under the responsibility of the HR department.

Operational problems due to the present structure

Associations as huge as Telstra confront numerous issues as far as administration and authoritative structure:

  • Any sort of issues emerging in the association ought to be examined with concentrate on the main driver of the issue and not the likely indications for the issues emerging in the working environment. It can be simple for the association to concentrate basically on the side effects of the association, which are noticeable in the work environment.
  • On the off chance that distinguishing one underlying driver with different issues then every one of the issues ought to be killed or else the issues may remerge and make an issue once more (Shaul and Tauber 2013). While scanning for the root issues the entire root issues ought to be examined and an arrangement ought to be created to moderate the issues with the association.
  • Each one of the association should know how the association functions. Departmental working ought to be imparted to alternate divisions with the goal that everybody knows the working technique that is occurring around the association.
  • At the point when the change system is occurring in the association, they ought to have the capacity to answer the inquiries being asked to them. Knowing the working method of the association is the key for the representatives.
  • Not including enough individuals in the administration technique can make slacking in the working of the association. To stay aware of the smooth stream of work they ought to include more representatives in the offices.

Framework procurement strategy is imperative for an association to stay aware of the market rivalry. An association can be select from three of the best programming sort, which are accessible:

  • Business programming: programming, which is created to be utilized by any association or individual, is known as business programming. They are for the most part sold in the market at a cost proclaimed by the designers of the product (Larsen, Manning and Pedersen 2013). They are for the most part open source or authorized software's. They incorporate amusements, OS and other programming, which are utilized as a part of everyday life.
  • ERP: ERP or venture asset arranging is a different kind of programming focused to be utilized by centre business working bureau of the association. It encourages the associations to acquire arrange points of interest, producing materials, oversee deals, and receipt orders.
  • Custom programming: Programming’s made particularly for the utilization of an association are named as custom software's (Annarelli and Nonino 2016). They are created remembering the determinations of the association who has asked for the product to be produced. This kind of programming's can be a blend of the distinctive sorts of littler programmings in the market. Make this to actualize complex working of various sorts of work into a solitary programming.

For the chose association, Telstra the workplace would constrain them to utilize an ERP for the solicitations and coordination’s of the distribution centre administration (Sampaio and Bernardino 2016). In any case, the best alternative for the association is to make a custom programming, which will focus on the essential programming's being utilized as a part of the association to be actualized into a solitary one. The product can be made to do a wide range of working of the association,

Controlling of issues in the working environment ought to be done successfully by the utilization of viable administration arranging (Mahzan and Lymer 2014). Regions of misrepresentation happening are putting in of procurement requests, finance exchange to extortion representative records, organization charge card abuse, and sellers requesting bigger shipment conveyance. The fakes of information robbery from the association can cause security hampering of the workers of the organization. These kinds of cheats can be controlled by the use appropriate safety efforts inside the associations arrange with the goal that no outside gatecrasher can come into the framework and take the information. Isolating the data openness to various progressive areas would give better security of information inside the association.

Interest for the utilization of cloud based accounting programming was not high in the most recent decade (Barak 2016). As of late after finding out about the advantages of the cloud based, programming's a wide range of associations are endeavouring to receive to the utilization of such software's. Having the capacity of the cloud executed into a product would help the capacity of the data of the cloud. The representatives of the association to use to their advantage can get to the data at that point. The sharing of the data permits the work done on the product to be quick paced. Presentation of Xero, MYOB and Quick Book has brought around transformation in the grounds of accounting software's. The product's permits cloud based accounting advantages and help in turning into the best accessible programming for business administration (Brown 2016). The issue, which was beforehand there was that, the representatives needed to chip away at various programming to finish their work. Presently they can take a shot at a solitary coordinated programming, which permits the utilization of cloud based incorporation. The current situation of the hierarchical structure has changed and the organizations have begun receiving the new programming for the advantage of their association (Shaul and Tauber 2013). Computerizing the utilization of the distinctive accounting bundles of the product's assistance them to give the answer to the business effortlessly and quick. The highlights like quick saving money action, savvy reports and simple invoicing of the requests of the association. Accessibility of the utilization of the portable variant of the product likewise causes the representatives to play out their work effortlessly.

Suitable system acquisition method

There are many competitors in the telecommunication market. There is high rivalry among the telecommunication companies among the world with respect to the service and the plans they provide. Vodaphone, Airtel are one of the biggest organisations who are actually leading the market in the telecommunication (Völter et al. 2013). As far 31st March, 2017 Telstra had a market share of almost 41.4% in which the post-paid connection is increased by 2% whereas the prepaid connection is decreased by 2% (, 2017). As far as the accounting software is concerned there are also many leading organisations in the market of Australia. MYOB and Xero are some of the accounting software which are leading in the market and created a huge response from the organisation for the need of several accounting software. 

Association can have numerous issues, which would require the best utilization of the administration to kill the issues and give answers for the workers of the association. The real issues identified with an association are:

  • Failure to foresee the fate of the association can prompt issues in the association. The administration should enlist an advisor who has the ability to peruse the patterns in the market and investigations the eventual fate of the association in light of the examination of the report (Klettner, Clarke and Boersma 2014). This could be useful for the association as they will have the capacity to comprehend the courses in which they would need to change their advertising methodology.
  • Programming's need in the security convention, which is basic to protect the data from the outcast, assaults (Scott and Davis 2015). Utilization of firewall is insufficient for the product needs to stay aware of the expanding digital assaults and dangers.
  • Utilization of old obsolete programming countenances an issue for the representatives (Pettigrew 2014). The old programming is unequipped for doing more up to date counts, which are fundamental for the simple working of the association.
  • The products are not easy to understand in nature and make the representatives utilizing the product need to endeavour to deliver a superior report to be utilized by the association (Morgan et al. 2015).


From the above discussion it can be concluded that Telstra has made some amazing progress to wind up plainly one of the biggest association in Australia. Changing their procurement techniques and their authoritative structure to the advantage of the association will help them to remain over the talk as the biggest association in the Australian business. As they give the biggest work energy to the general population around the globe, they should attempt to concentrate on the issues in the associations and relieve them at the most punctual. There is some security issues which ought to be overcome for keeping up the data identified with the authoritative usefulness. Telstra is one of the cases of the associations which are truly profited by the use of such accounting programming.


Annarelli, A., and Nonino, F. (2016). Strategic and operational management of organizational resilience: Current state of research and future directions. Omega, 62, 1-18.

Barak, G. (2016). Alternatives to high-risk securities fraud control: proposing a structural transformation in an age of financial expansionism and unsustainable global capital. Crime, Law and Social Change, 66(2), 131-145.

Boulianne, E., 2014. Impact of accounting software utilization on students' knowledge acquisition: An important change in accounting education. Journal of Accounting & Organizational Change, 10(1), pp.22-48.

Brown, T. (2016). Engineering economics and economic design for process engineers. CRC press.

Klettner, A., Clarke, T., and Boersma, M. (2014). The governance of corporate sustainability: Empirical insights into the development, leadership and implementation of the responsible business strategy. Journal of Business Ethics, 122(1), 145-165.

Larsen, M. M., Manning, S., and Pedersen, T. (2013). Uncovering the hidden costs of offshoring: The interplay of complexity, organizational design, and experience. Strategic Management Journal, 34(5), 533-552.

Mahzan, N., and Lymer, A. (2014). Examining the adoption of computer-assisted audit tools and techniques: Cases of generalized audit software use by internal auditors. Managerial Auditing Journal, 29(4), 327-349.

Morgan, A., Isaac, M., Scrutton, S., Wedgewood, J., Jankowska, P., and Hwang, D. (2015). EP-1572: Using a commercial software package to support treatment planning peer review in small radiotherapy departments. Radiotherapy and Oncology, 115, S860.

Pettigrew, A. M. (2014). The politics of organizational decision-making. Routledge.

Rahman, M.M., Ahammed, M., Uddin, M., Rouf, M. and Uddin, M.M., 2015. Obstacles and implementation of accounting software system in Small Medium Enterprises (SMEs): Case of South Asian perspective.

Sampaio, D., and Bernardino, J. (2016). Open source accounting software for SMEs. International Journal of Business Information Systems, 23(3), 287-306.

Sanders, T., 2016. QuickBooks: The Complete Beginners Guide 2016-Learn How To Efficiently Optimize Your Small Business Accounting Processes!.

Scott, W. R., and Davis, G. F. (2015). Organizations and organizing: Rational, natural and open systems perspectives. Routledge.

Shaul, L., and Tauber, D. (2013). Critical success factors in enterprise resource planning systems: Review of the last decade. ACM Computing Surveys (CSUR), 45(4), 55.

Svobodova, L. and Cerna, M., 2016. Accounting, Economic and ERP Systems on the Czech Scene. Advanced Science Letters, 22(5-6), pp.1170-1174.

Völter, M., Stahl, T., Bettin, J., Haase, A., and Helsen, S. (2013). Model-driven software development: technology, engineering, management. John Wiley and Sons.

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