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The benefits of a mobile application compared to a web based order entry system for the Picoso franchise. Establish a scholarly supported argument on the volume of business selling via mobile apps as opposed to web based ordering systems.

A Work Breakdown Structure (WBS) for in-house development of the front-end of a mobile application for Picoso’s online services including placing orders, which helpsthe management to understand the scope and complexity of the in-house development project. Also, the WBS will be useful at the next stage of the project to study the project’s economic and schedule feasibilities if the management approves this option. No cost and schedule estimation is required at this stage.


Note: The Project Management Body of Knowledge (PMBOK) defines WBS as a "deliverable oriented hierarchical decomposition of the work to be executed by the project team”.

Alternatives to in-house development of a mobile application that Pisoso might pursue. Considering your responses to Topics 1 and 2, what are your recommendations and why?

Benefits of using Mobile Application over Web Based System

The development of the system and implementation of the effective design for developing the operations of the organization is important for managing the flow of operations (Bharadwaj, et al., 2013). The application development is an IT project and it requires the concept of effective project management concerns and the development of the improved services for the deployment of the functions. The use of advanced processing and development is formed for the integration of the deployed tools and processes.

The following assignment has been based on the case study of Picoso which is a Mexican restaurant and their need for the implication of the effective application system for providing services to their customers. The report would evaluate the benefits of using mobile application for the operations of Picoso. The application developed must incorporate the functions of the in house development and alignment of the developed processing.

The mobile application system for Picoso would be helpful for easing the flow of operations and development of the effective plan of functions. The mobile application development would help in developing the effective operations of sales and processes for the activities of the operations and development of the effective functions (Maier, et al., 2014). The customers would be able to order effectively and Picoso would be eased in developing the operations. The benefits of using Mobile Application over Web Based System are,

Faster Processes: The mobile based system for booking at Picoso is faster than web browser. The mobile based system is prone to apply the effective and improved operation development for the restaurant. The mobile applications are 1.5 time more effective than the normal web browser. It is possible that the use of the mobile application would be convenient for the customers.

Personalized Content: The mobile application would help in developing personalized content for the users and it would provide the ease of the selection of order from the menu. The personalized content would provide users for getting immersive experience and use it often for their benefit (Emms, et al., 2014). The mobile application clearly forms some preference and highlights them in the suggestion list so that the users can easily select their order.

Instant Online/Offline Access: Mobile applications are effective for providing instant access (one tap) for the users. Some of the mobile applications even work on offline mode so that the customers can select the order from the menu. The menu can be stored in the mobile application and it would provide the benefit of saving data for later use.

Work Breakdown Structure for the Implementation of mobile application for sales process of Picoso

Add-on Features: The mobile applications would be helpful for the development of the effective functions for the mobile device. The mobile device internal features like camera function for scan QR, NFC, and bar codes can be used in the mobile application. Finger print scanner is a major security function that can be used for payment via application for Picoso.

The work breakdown structure for the project of Implementation of mobile application for sales process of Picoso (Front-end Phase) consists of six main phases. These are initial phase of project initiation, project initialization, project communication plan, risk management plan, project planning, and application designing. The project schedule showing the WBS for the project is shown in the table below,

WBS

Task Name

Duration

Start

Finish

Predecessors

0

Implementation of mobile application for sales process of Picoso (Front-end Phase)

91 days

Wed 11/1/17

Wed 3/7/18

1

   Initial Phase of Project Initiation

14 days

Wed 11/1/17

Mon 11/20/17

1.1

      Development of Portfolio Strategy

2 days

Wed 11/1/17

Thu 11/2/17

1.2

      Formation of Product Strategy

3 days

Fri 11/3/17

Tue 11/7/17

2

1.3

      Selection of Project Team Members

4 days

Wed 11/8/17

Mon 11/13/17

3

1.4

      Development of Structure of Organization

2 days

Tue 11/14/17

Wed 11/15/17

4

1.5

      Assigning Roles to each of them

2 days

Thu 11/16/17

Fri 11/17/17

5

1.6

      Developing Norms to be followed

1 day

Mon 11/20/17

Mon 11/20/17

6

2

   Project Initialization

22 days

Tue 11/21/17

Wed 12/20/17

2.1

      Accumulation of Project Resources

5 days

Tue 11/21/17

Mon 11/27/17

7

2.2

      Development of Project Charter

3 days

Tue 11/28/17

Thu 11/30/17

9

2.3

      Making Project Initiation Documents

3 days

Fri 12/1/17

Tue 12/5/17

10

2.4

      Market Analysis and Surveyance

4 days

Wed 12/6/17

Mon 12/11/17

11

2.5

      Gathering Technological Equipments

7 days

Tue 12/12/17

Wed 12/20/17

12

3

   Project Communication Plan

6 days

Thu 12/21/17

Thu 12/28/17

3.1

      Selection of Communication Medium

1 day

Thu 12/21/17

Thu 12/21/17

13

3.2

      Defining roles for Project Stakeholders

2 days

Fri 12/22/17

Mon 12/25/17

15

3.3

      Aligning Communication Strategies

2 days

Tue 12/26/17

Wed 12/27/17

16

3.4

      Communication Plan is approved

1 day

Thu 12/28/17

Thu 12/28/17

17

4

   Risk Management Plan

14 days

Fri 12/29/17

Wed 1/17/18

4.1

      Analysis of Risk Factors

4 days

Fri 12/29/17

Wed 1/3/18

18

4.2

      Development of Risk Assessment

3 days

Thu 1/4/18

Mon 1/8/18

20

4.3

      Forming Risk Analysis Plan

2 days

Tue 1/9/18

Wed 1/10/18

21

4.4

      Developing Controlling Factors

3 days

Thu 1/11/18

Mon 1/15/18

22

4.5

      Implementing Risk management plan

2 days

Tue 1/16/18

Wed 1/17/18

23

5

   Project Planning

18 days

Thu 1/18/18

Mon 2/12/18

5.1

      Selecting Planning Methodology

3 days

Thu 1/18/18

Mon 1/22/18

24

5.2

      Developing Plan outline

4 days

Tue 1/23/18

Fri 1/26/18

26

5.3

      Requirement Analysis

3 days

Mon 1/29/18

Wed 1/31/18

27

5.4

      Reviewing the plan

2 days

Thu 2/1/18

Fri 2/2/18

28

5.5

      Complete Plan development

5 days

Mon 2/5/18

Fri 2/9/18

29

5.6

      Plan Approval

1 day

Mon 2/12/18

Mon 2/12/18

30

6

   Application Designing

17 days

Tue 2/13/18

Wed 3/7/18

6.1

      Selecting Design Methodology

1 day

Tue 2/13/18

Tue 2/13/18

31

6.2

      Developing design outline

5 days

Wed 2/14/18

Tue 2/20/18

33

6.3

      Reviewing with design requirements

3 days

Wed 2/21/18

Fri 2/23/18

34

6.4

      Complete design development

7 days

Mon 2/26/18

Tue 3/6/18

35

6.5

      Design Approval

1 day

Wed 3/7/18

Wed 3/7/18

36

 

                                                                        Table 1: Project Front End Schedule Showing WBS

                                                                                   (Source: Created by the author)

                                                                                                                                 Figure 1: Project WBS in chart view

                                                     (Source: Created by the author)

The mobile application development includes the use of the effective and improved functional operations for Picoso. Some recommendations for the project of application development are given below,

Use of Prince2 methodology: The Prince2 methodology could be used for the development of the project of the developing the support of the effective development process. The Prince2 methodology would help in easing the operations of the project and form effectiveness in the implication of the project operations.

Technological Advanced tools: The use of the technological advanced tools and techniques would be helpful for deploying effective processing and form the implication of the system development. The alignment of the operations would be developed for carrying out the development of the operations such as designing, developing, and implementing.

Secured Payment option: The use of the security for the online payment option via mobile application would be helpful for developing the advanced processing and development. It would help in forming the analysis of the security flaws and form the effective deployment strategies for the organization.

Recommendations for the project of application development

User Friendly and Personalized Interface: The use of the user friendly interface would form the effective customer experience and satisfaction from the application developed. The personalized content would provide users for getting immersive experience and use it often for their benefit. The mobile application clearly forms some preference and highlights them in the suggestion list so that the users can easily select their order.

Conclusion

It can be concluded from the assignment that the use of the effective technology management would be helpful in forming the development of the improved functional analysis. The development of the operational processing had helped the organization to implement the management of the resources and imply the mobile application system. The benefits of using Mobile application system were implementation of the Faster Processes, development of Personalized Content, utilization of Instant Online/Offline Access, and addition of some Add-on Features like camera function for scan QR, NFC, bar codes, and Finger print scanner. The completion of the study from the report has helped in forming some recommendations for Picoso and they are Use of Prince2 methodology, Technological Advanced tools, Secured Payment option, and User Friendly and Personalized Interface.

Bharadwaj, A., Sawy, O. E., Pavlou, P. & Venkatraman, N., 2013. Digital business strategy: towards a next generation of insight. s.l.:s.n.

Emms, M. et al., 2014. Harvesting high value foreign currency transactions from emv contactless credit cards without the pin. Proceedings of the 2014 ACM SIGSAC Conference on Computer and Communications Security, pp. 716-726.

Hunziker, D., Gajamohan, M., Waibel, M. & D'Andrea, R., 2013. Rapyuta: The roboearth cloud engine. Robotics and Automation (ICRA), IEEE, pp. 438-444.

Kim, E., Lin, J. & Sung, Y., 2013. To app or not to app: Engaging consumers via branded mobile apps. Journal of Interactive Advertising, Volume 13(1), pp. 53-65.

Maier, A., Baltsen, N., Christoffersen, H. & Störrle, H., 2014. Towards diagram understanding: A pilot study measuring cognitive workload through eye-tracking. s.l.:International Conference on Human Behaviour in Design 2014.

McWherter, J. & Gowell, S., 2012. Professional mobile application. s.l.:John Wiley & Sons. .

Saarijarvi, H., Mitronen, L. & Yrjola , M., 2014. From selling to supporting-Leveraging mobile services in the context of food retailing. Journal of retailing and consumer services, Volume 21(1), pp. 26-36.

Schmit, B. A. & Dustdar, S., 2015. Model-driven development of web service transactions. Enterprise Modelling and Information Systems Architectures, 1(1), pp. 46-55.

Wen, D. et al., 2014. In: June Gamification design for increase customer purchase intention in a mobile marketing campaign app.. s.l.:Springer,cham, pp. 440-448.

Yampolskiy, M. et al., 2015. A language for describing attacks on cyber-physical systems. International Journal of Critical Infrastructure Protection, Volume 8, pp. 40-52.

Zhao, Z. & Balague, C., 2015. Designing branded mobile apps. Fundamentals and recomendations, Volume 58(3), pp. 305-315.

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