$20 Bonus + 25% OFF
$20 Bonus + 25% OFF
Securing Higher Grades Costing Your Pocket? Book Your Assignment at The Lowest Price Now!
Add File

Error goes here

HI5004 Marketing Management

tag 0 Download11 Pages / 2,735 Words tag Add in library Click this icon and make it bookmark in your library to refer it later. GOT IT

Questions:

Issue 1

Provide a brief description of this organisation and the industry to which it belongs. You may also want to include in this description any mission statements, value statements or slogans that this organisation utilizes to communicate its purpose. In describing this organisation, please also identify its orientation towards marketing and provide relevant, detailed and factual supporting evidence to substantiate why you have identified this specific orientation. Finally, include a brief description of the product(s) this organisation offers the market. And comment on what role the brand has in this organisations marketing strategy.

Issue 2

Analyse each of the 5Cs for this organisation:

a. Company  what are the strengths and key resources, what are some of the weaknesses? What are the opportunities and threats?

b. Customers who is the company serving and what type of behaviour is typical from them?

c. Collaborators describe their suppliers, distributors or other partners that help the company to deliver their products to the market? If company doesnt have any explain why it is not necessary.

d. Competitors  who are the current main competitors, are there any potential new threats or new entrants to the marketplace?

e. Context what other factors affect this organisation (e.g., legal, political, technological, etc.)?

Issue 3

How does the firm go about collecting information (e.g., market research, market intelligence, etc.) about the 5Cs? For example, how does it learn about?

a. What customers want?

b. Which competitors pose a threat?

c. How the context of business is changing, if at all?

d. What role collaborators play in the process?

Issue 4: Developing marketing strategy

Based on the market analyses, outline potential market segments that are available to the chosen organisation.
Recommend and justify:

- a choice of target market(/s)

- a value proposition for the target market(/s).

- a positioning statement for the target market(/s).

Issue 5: Developing marketing tactics

Recommend and justify a detailed marketing mix to support the marketing strategy described in Issue 4.
Download Sample Now

Earn back the money you have spent on the downloaded sample by uploading a unique assignment/study material/research material you have. After we assess the authenticity of the uploaded content, you will get 100% money back in your wallet within 7 days.

Upload
Unique Document

Document
Under Evaluation

Get Money
into Your Wallet

Total 11 pages, 1 USD Per Page

Cite This Work

To export a reference to this article please select a referencing stye below:

My Assignment Help (2021) Marketing Management [Online]. Available from: https://myassignmenthelp.com/free-samples/hi5004-marketing-management/telecommunication-and-media-organization.html
[Accessed 17 September 2021].

My Assignment Help. 'Marketing Management' (My Assignment Help, 2021) <https://myassignmenthelp.com/free-samples/hi5004-marketing-management/telecommunication-and-media-organization.html> accessed 17 September 2021.

My Assignment Help. Marketing Management [Internet]. My Assignment Help. 2021 [cited 17 September 2021]. Available from: https://myassignmenthelp.com/free-samples/hi5004-marketing-management/telecommunication-and-media-organization.html.


MyAssignmenthelp.com is an eminent online assignment help service provider in Aus that would assist you with well-knit samples belonging to different subject matters. Choose assignment help and stay one step ahead of the competition with quality solutions on the go. From economics assignment help examples to samples based on management; our stalwarts cover all the crucial areas. Visit our Samples section to gain access to a huge repository of samples for free on any subject under the sun.

Latest Management Samples

HI6026 Audit, Assurance And Compliance

Download : 0 | Pages : 13

Answers: 1. In the technique for setting up the audit plan of Double Ink Printers Limited (DIPL), the investigative strategy related with financial data gives gigantic esteem. Actually, audit plan conveys the required bearings and rules to the evaluators amid the audit operations. Exactly, audit plan empowers the evaluators in keeping up the cost of audit in a specific point of confinement for anticipating misconception with the audit customers ...

Read More arrow Tags: Australia Melbourne Management principle of finance University of Melbourne 

MGMT670 Strategic Management

Download : 0 | Pages : 11

Answer: Introduction: Apple Inc. is one of the leading multinational technological companies, which designs develops and sells different computer technology, electronics, software and quality online services. The Apple Inc. has it’s headquarter in Cupertino, California. As a leading electronic manufacturer, Apple bears the position in the market, where it was announced as ‘America’s most respected company’ in 2008 (For...

Read More arrow Tags: Australia Streatham Management EBWO3001 Effectiveness in the Business World University of Queensland MBA 

MGT200 Organisational Behavior

Download : 0 | Pages : 6

Answer At work place, the behavior depends on the person about how one feels being in the office. Hence, it can be stated that the behavior of the people depends upon the attitude of the person. Attitude refers to the beliefs, opinions and other important aspects of the environment. At the work, two important attitudes play an important role that is the job satisfaction and commitment towards organization. Job satisfaction is referred to the p...

Read More arrow

MORG4038 Management And Organisations

Download : 0 | Pages : 8

Answer  Introduction  The report focuses on the business operations and activities of the pure gym. It outlines that how the company is implementing and using various modern management approaches within the organization to gain long-term targets and benefits. Further, the report explains SWOT analysis of the company. The pure gym is one of the biggest players in health and fitness center. It also explains the system approach and conti...

Read More arrow

MGT200 Organisational Behavior

Download : 0 | Pages : 9

Answers 1. Assumptions about intelligence and how they change over time According to the study, there are two stages that affect the mindset of people. These aspects are performance goals or learning goals. The one that focuses on the performance goals concentrates over the looks and to be act smart and they do not have the tendency to take challenges and face it to learn more (Jaksch, 2017). The person that focuses on learning goals are crea...

Read More arrow
Next

5% Cashback

On APP - grab it while it lasts!

Download app now

*Offer eligible for first 3 orders ordered through app!

ribbon
callback request mobile
Have any Query?