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PRS303 Public Relations Management And Tactics

tag 0 Download 14 Pages / 3,324 Words tag 27-07-2021
  • Course Code: PRS303
  • University: Elite Education Institute
    icon is not sponsored or endorsed by this college or university

  • Country: Australia


You are required to develop a PR strategy for either:

A hypothetical client and prepare a public relations and public communication campaign for this client. Students need to show the purposes and reasons of the selected PR strategy and campaign; or,

You may, if they wish, choose a real company and a real PR issue (but not one of the companies or issues in Assessment 1 – David Jones, Malaysia Airlines, BP), undertaking the same analysis as outlined in a)
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Total 14 pages

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